E-Book, Englisch, 227 Seiten
Thussu Communicating India's Soft Power
1. Auflage 2013
ISBN: 978-1-137-02789-4
Verlag: Palgrave Macmillan US
Format: PDF
Kopierschutz: 1 - PDF Watermark
Buddha to Bollywood
E-Book, Englisch, 227 Seiten
Reihe: Palgrave Macmillan Series in Global Public Diplomacy
ISBN: 978-1-137-02789-4
Verlag: Palgrave Macmillan US
Format: PDF
Kopierschutz: 1 - PDF Watermark
In recent years, India has emerged as a major economic and political power. Yet, the country's cultural influence outside India has not been adequately analyzed in academic discourses. This book, a pioneering attempt, from an international communication/media perspective, is aimed to fill the existing gap in scholarship in this area.
Daya K. Thussu is a professor of International Communication at the University of Westminster




