7 Roles to Create Sustainable Success

A Practical Guide for Sustainability and CSR Professionals
Erscheinungsjahr 2020
ISBN: 978-90-829497-4-2
Verlag: Routledge

Buch, Englisch, 208 Seiten, Format (B × H): 156 mm x 234 mm, Gewicht: 324 g

Which roles and practices do you adopt to effectively guide businesses towards a sustainable future? And what skills and competencies do you need to establish sustainable transformation? In '7 Roles to Create Sustainable Success', Carola Wijdoogen shares the insights of 25 professionals around the world and her own experiences as Chief Sustainability Officer of Dutch Railways (NS), which she helped transform into a climate-neutral, circular and inclusive railway company. For example, the Netherlands was the first country in the world with trains running on 100% wind power.

The innovative science-based 7 Roles approach is explained using an excellent collection of practices and anecdotes from (among others) Kate Raworth ('Doughnut Economy') and CSOs of companies like Ingka Group, Levi Strauss & Co., Starbucks Coffee Company, Unilever Benelux, Microsoft, Kellogg Company, Interface Europe, KPN, Philips International B.V, DSM, AkzoNobel, Google, Tommy Hilfiger Global/PVH Europe, etc. 7 Roles is a new science-based approach to accelerate sustainable action in business and a practical gide to be(come) a successful (sustainability) professional. On an organizational and personal level, it shows how to effectively translate) sustainable strategies into innovation and impact.

Zielgruppe

Professional Practice & Development

Autoren/Hrsg.

Wijdoogen, Carola

Fachgebiete

• Wirtschaftswissenschaften Betriebswirtschaft Unternehmensorganisation, Corporate Responsibility Corporate Social Responsibility (CSR), Nachhaltiges Wirtschaften
• Wirtschaftswissenschaften Betriebswirtschaft Management Strategisches Management

Inhaltsverzeichnis

Forewords, Why? 1 Introduction, 2 The Networker, 3 The Strategist, 4 The Coordinator & Initiator, 5 The Stimulator & Connector, 6 The Mentor, 7 The Innovator, 8 The Monitor, 9 Sustainability dynamics, 10 Competencies, Closing note and prelude to new beginnings, Acknowledgements, List of contributors, List of figures and tables, Notes, About the author.

Über Autor(innen)

Carola Wijdoogen MA, co-founder Sustainability University Foundation, owner 7roles, former CSO of NS, CSR manager of the year, guest/visiting lecturer at international universities, chairman supervisory/non-executive board of Utrecht Science Park. Most recent publication: MVO doe je ZO (2016).