Transformational Health Communication

A New Perspective on Healthcare and Prevention
Erscheinungsjahr 2025
ISBN: 978-981-99-9608-7
Verlag: Springer Nature Singapore

Buch, Englisch, 229 Seiten, Format (B × H): 148 mm x 210 mm, Gewicht: 331 g

This book advances our understanding of communicative relationships and key barriers to more effective health communication. In this, it offers a humanistic orientation of health communication as well as its social, cultural, political, ethical, and spiritual dimensions and contexts. The book therefore brings a more inclusive and integrated approach to the major challenges and opportunities in contemporary health, medicine, and wellbeing.

Zielgruppe

Research

Autoren/Hrsg.

Werder, Olaf

Fachgebiete

• Sozialwissenschaften Medien- und Kommunikationswissenschaften Kommunikationswissenschaften
• Sozialwissenschaften Medien- und Kommunikationswissenschaften Medienwissenschaften
• Medizin | Veterinärmedizin Medizin | Public Health | Pharmazie | Zahnmedizin Medizin, Gesundheitswesen Public Health, Gesundheitsmanagement, Gesundheitsökonomie, Gesundheitspolitik
• Wirtschaftswissenschaften Betriebswirtschaft Bereichsspezifisches Management Betriebliches Gesundheitsmanagement
• Sozialwissenschaften Psychologie Psychologie / Allgemeines & Theorie Psychologie: Allgemeines

Inhaltsverzeichnis

Chapter 1: The Field of Health Communication: An Overview.- Chapter 2: A Failure to Communicate.- Chapter 3: Creatures of Habit – Automatic Health Behaviour.- Chapter 4: The Politics Of Talking Health: Power, Ethics, And Other Dilemmas.- Chapter 5: Eudaimonia – The Tricky Endeavour To Find Evidence for Wellbeing or its Absence.- Chapter 6: Culture’s Consequences – Making Health Communication More Equitable And Inclusive.- Chapter 7: Nurturing a Shared Vision: Self-identity, Relationship Building and People-powered Interventions.- Chapter 8: Hashtag Stay Healthy – Digital Media for Health Communication.- Chapter 9: Back To The Roots – Using Health Communication To Connect.

Über Autor(innen)

Olaf Werder is a senior lecturer and program director for health communication in the Faculty of Arts and Social Sciences at the University of Sydney. After a professional career in the communication industry, working for broadcast media sales and advertising agencies, he held academic appointments at the University of Florida and the University of New Mexico in the United States prior to joining the University of Sydney in 2011.