Buch, Englisch, 232 Seiten, Format (B × H): 156 mm x 234 mm, Gewicht: 529 g
Quickly Master the Essentials with Tips, Case Studies and Actionable Advice
Buch, Englisch, 232 Seiten, Format (B × H): 156 mm x 234 mm, Gewicht: 529 g
ISBN: 978-1-3986-0365-3
Verlag: Kogan Page
Autoren/Hrsg.
Fachgebiete
- Mathematik | Informatik EDV | Informatik Angewandte Informatik Wirtschaftsinformatik
- Wirtschaftswissenschaften Betriebswirtschaft Wirtschaftsinformatik, SAP, IT-Management
- Wirtschaftswissenschaften Betriebswirtschaft Management Strategisches Management
- Wirtschaftswissenschaften Betriebswirtschaft Bereichsspezifisches Management E-Commerce, E-Business, E-Marketing
- Wirtschaftswissenschaften Betriebswirtschaft Management Forschung & Entwicklung (F&E), Innovation
Weitere Infos & Material
- Chapter - 00: Introduction;
- Section - ONE: Getting the strategy and the roadmap right;
- Chapter - 01: What is a digital strategy?;
- Chapter - 02: Choosing your strategic delivery vehicle;
- Chapter - 03: How to do a digital roadmap;
- Section - TWO: Making change happen;
- Chapter - 04: Ways of working;
- Chapter - 05: Senior and organisational buy-in;
- Chapter - 06: Funding digital;
- Section - THREE: Doing digital;
- Chapter - 07: Understanding your users;
- Chapter - 08: Doing the bare minimum;
- Chapter - 09: Building new services;
- Chapter - 10: Buying technology;
- Chapter - 11: The cloud, APIs and open-source;
- Chapter - 12: Using data science to inform decision-making;
- Chapter - 13: Stimulating innovation;
- Section - FOUR: Future-proofing;
- Chapter - 14: Protecting and defending your organisation;
- Chapter - 15: The ethical digital organisation;
- Chapter - 16: Upskilling and bringing in new talent;
- Chapter - 17: Defining the next horizon