Vermeulen / Raab Innovations and Institutions

An Institutional Perspective on the Innovative Efforts of Banks and Insurance Companies
Erscheinungsjahr 2007
ISBN: 978-1-134-16748-7
Verlag: CRC Press
Format: PDF
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)

E-Book, Englisch, 176 Seiten

This new book uses extensive and multifaceted data and sophisticated data analysis to explore product innovation in the financial services sector. Merging academic and critical analysis with practical recommendations for companies, this book provides a full and rich account of how new products are brought to market, considering both successes and failures. Providing insight into the organization of product innovation processes in the financial services sector and setting up guidelines for the improvement of these processes, it is essential reading for those in banking, finance and insurance sectors with an interest in innovation studies.

Autoren/Hrsg.

Vermeulen, Patrick

Raab, Jorg

Fachgebiete

• Wirtschaftswissenschaften Finanzsektor & Finanzdienstleistungen Bankwirtschaft
• Wirtschaftswissenschaften Betriebswirtschaft Management Unternehmensführung

Inhaltsverzeichnis

1. Introduction 2. Methodological Considerations 3. The Service Environment 4. Exploring Product Development in Theory and Practice 5. Case Study Research 6. Barriers in New Service Development 7. Understanding Fundamental Barriers to Innovation 8. Improving Innovative Performance: Incremental and Radical Steps 9. Summary and Reflection

Über Autor(innen)

Patrick Vermuelen is Lecturer in the Faculty of Social and Behavioural Sciences, Tilburg University, The Netherlands.