Valdivia A Companion to Media Studies

1. Auflage 2008
ISBN: 978-1-4051-7195-3
Verlag: John Wiley & Sons
Format: PDF
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)

E-Book, Englisch, 608 Seiten, E-Book

Reihe: Blackwell Companions in Cultural Studies

A Companion to Media Studies is a comprehensive collectionthat brings together new writings by an international team toprovide an overview of the theories and methodologies that haveproduced this most interdisciplinary of fields.
* * Tackles a variety of central concepts and controversies,organized into six areas of study: foundations, production, mediacontent, media audiences, effects, and futures
* Provides an accessible point of entry into this expansive andinterdisciplinary field
* Includes the writings of renowned media scholars, includingMcQuail, Schiller, Gallagher, Wartella, and Bryant
* Now available in paperback for the course market.

Autoren/Hrsg.

Valdivia, Angharad N.

Inhaltsverzeichnis

Notes on Contributors viii
Acknowledgments xiv
Introduction 1
Angharad N. Valdivia
Part I Foundations
1 Feminist Media Perspectives 19
Margaret Gallagher
2 New Horizons for Communication Theory in the New Media Age40
Denis McQuail
3 From Modernization to Participation: The Past and Future ofDevelopment Communication in Media Studies 50
Robert Huesca
4 Tensions between Popular and Alternative Music: R.E.M. as anArtist-Intellectual 72
Robert Sloane
Part II Production
5 Approaches to Media History 93
John Nerone
6 Ethical Issues in Media Production 115
Sharon L. Bracci
7 Digital Capitalism: A Status Report on the CorporateCommonwealth of Information 137
Dan Schiller
8 Media Production: Individuals, Organizations, Institutions157
D. Charles Whitney and James S. Ettema
9 From the Playboy to the Hustler: Class, Race, and theMarketing of Masculinity 188
Gail Dines and Elizabeth R. Perea
Part III Media Content
10 Selling Survivor: The Use of TV News to Promote CommercialEntertainment 209
Matthew P. McAllister
11 Constructing Youth: Media, Youth, and the Politics ofRepresentation 227
Sharon R. Mazzarella
12 The Less Space We Take, the More Powerful We'll Be: HowAdvertising Uses Gender to Invert Signs of Empowerment and SocialEquality 247
Vickie Rutledge Shields
13 Constructing a New Model of Ethnic Media: Image-SaturatedLatina Magazines as Touchstones 272
Melissa A. Johnson
14 Out of India: Fashion Culture and the Marketing of EthnicStyle 293
Sujata Moorti
Part IV Media Audiences
15 Resuscitating Feminist Audience Studies: Revisiting thePolitics of Representation and Resistance 311
Radhika E. Parameswaran
16 The Changing Nature of Audiences: From the Mass Audience tothe Interactive Media User 337
Sonia Livingstone
17 The Cultural Revolution in Audience Research 360
Virginia Nightingale
18 Practicing Embodiment: Reality, Respect, and Issues of Genderin Media Reception 382
Joke Hermes
19 Salsa as Popular Culture: Ethnic Audiences Constructing anIdentity 399
Angharad N. Valdivia
Part V Effects
20 Race and Crime in the Media: Research from a Media EffectsPerspective 421
Mary Beth Oliver
21 The Appeal and Impact of Media Sex and Violence 437
Jennings Bryant and Dorina Miron
22 The Role of Interactive Media in Children's CognitiveDevelopment 461
Ellen A. Wartella, Barbara J. O'Keefe, and Ronda M.Scantlin
23 The Impact of Stereotypical and Counter-Stereotypical News onViewer Perceptions of Blacks and Latinos: An Exploratory Study480
Michael C. Casas and Travis L. Dixon
Part VI Futures
24 Where We Should Go Next and Why We Probably Won't: AnEntirely Idiosyncratic, Utopian, and Unashamedly Peppery Map forthe Future 495
John D. H. Downing
25 All Consuming Identities: Race, Mass Media, and the Pedagogyof Resentment in the Age of Difference 513
Cameron McCarthy
26 Expanding the Definition of Media Activism 529
Carrie A. Rentschler
27 Realpolitik and Utopias of Universal Bonds: For a Critique ofTechnoglobalism 548
Armand Mattelart translated from the French by SamiraHassa
28 Intellectual Property, Cultural Production, and the Locationof Africa 565
Boatema Boateng
Index 578

Über Autor(innen)

Angharad N. Valdivia is Research Associate Professor of Communications at the University of Illinois, Urbana-Champaign. She is editor of Feminism, Multiculturalism, and the Media: Global Diversities (1995) and author of A Latina in the Land of Hollywood and Other Essays on Media Culture (2000).