ISE The Art of Public Speaking: 2023 Release

13. Auflage 2023
ISBN: 978-1-266-75523-1
Verlag: McGraw-Hill Education

Buch, Englisch, 450 Seiten, Format (B × H): 202 mm x 251 mm, Gewicht: 704 g

The award-winning The Art of Public Speaking offers a time-tested approach that has made it the most widely used college textbook on its subject in the world. Seamlessly coordinated with Connect, McGraw Hill's path-breaking online program, it supplies a proven set of teaching and learning tools that is without parallel among public speaking books.

For experienced instructors, The Art of Public Speaking presents a solid, fully customizable foundation and an abundance of teaching aids from which to choose, allowing for complete teaching flexibility in the course. For novice instructors, its wisdom, steady hand, and unmatched ancillary package instill confidence and build success in the classroom from day one.

This product is Evergreen: updated and relevant with new content and tools delivered directly to your existing Connect course. Engage students and freshen up assignments with up-to-date coverage of select topics and new questions, all without having to switch editions or build a new course. These updates will include:

•Expanded chapter on presenting online speeches

•NEW full student speeches

•Fresh real-world examples

•Enhanced discussion of presentation technology

•Updated MLA and APA citation models

Autoren/Hrsg.

Stob, Paul

Lucas, Stephen

Fachgebiete

• Wirtschaftswissenschaften Betriebswirtschaft Betriebswirtschaft: Theorie & Allgemeines

Inhaltsverzeichnis

SPEAKING AND LISTENING

1 Speaking in Public

2 Ethics and Public Speaking

3 Listening

4 Giving Your First Speech

SPEECH PREPARATION: GETTING STARTED

5 Selecting a Topic and a Purpose

6 Analyzing the Audience

7 Gathering Materials

8 Supporting Your Ideas

SPEECH PREPARATION: ORGANIZING AND OUTLINING

9 Organizing the Body of the Speech

10 Beginning and Ending the Speech

11 Outlining the Speech

PRESENTING THE SPEECH

12 Using Language

13 Delivery

14 Using Visual Aids

VARIETIES OF PUBLIC SPEAKING

15 Speaking to Inform

16 Speaking to Persuade

17 Methods of Persuasion

18 Speaking on Special Occasions

19 Presenting Your Speech Online

20 Speaking in Small Groups

APPENDIX Speeches for Analysis and Discussion

INDEX

Über Autor(innen)

Stob, Paul
Paul Stob is Professor of Communication Studies at Vanderbilt University. A scholar of rhetorical criticism and American public address, his books include William James and the Art of Popular Statement and Intellectual Populism: Democracy, Inquiry, and the People, which received the James A. Winans-Herbert A. Wichelns Memorial Award for Distinguished Scholarship in Rhetoric and Public Address from the National Communication Association. An accomplished teacher, Professor Stob teaches courses on public speaking, social movements, and American public address. He has received Vanderbilt’s Jeffrey Nordhaus Award for Excellence in Undergraduate Teaching, and the Faculty Advisor Award in the Humanities. This is his first edition as co-author of The Art of Public Speaking. Paul Stob lives in Nashville, Tennessee, with his wife, Sarah. They have one son, Elliott, and two dogs, Missy and Reggie.

Lucas, Stephen
Stephen E. Lucas is Professor Emeritus in the Department of Communication Arts at the University of Wisconsin. His major books include Portents of Rebellion: Rhetoric and Revolution in Philadelphia, 1765–1776; Words of a Century: The Top 100 American Speeches, 1900–1999; and Rhetoric, Independence, and Nationhood, 1760–1800. A Distinguished Scholar of the National Communication Association, he has received the association’s Golden Anniversary Book Award and Golden Anniversary Monograph Award. He has also received a number of teaching awards, including the Chancellor’s Award for Excellence in Teaching at the University of Wisconsin and the National Communication Association’s Donald H. Ecroyd Award for Outstanding Teaching in Higher Education. His many pedagogical innovations have had a profound influence in the United States and beyond, and The Art of Public Speaking has been translated into multiple languages, including Chinese, Portuguese, Korean, Romanian, and Japanese. Professor Lucas and his wife, Patty, split their time between Madison, Wisconsin, and Naples, Florida. They have two sons and four granddaughters.