Sonmez | Fostering Consumer Well-Being | E-Book | sack.de
E-Book

E-Book, Englisch, 363 Seiten

Reihe: International Series on Consumer Science

Sonmez Fostering Consumer Well-Being

Theory, Evidence, and Policy
1. Auflage 2024
ISBN: 978-3-031-59144-0
Verlag: Springer International Publishing
Format: PDF
Kopierschutz: 1 - PDF Watermark

Theory, Evidence, and Policy

E-Book, Englisch, 363 Seiten

Reihe: International Series on Consumer Science

ISBN: 978-3-031-59144-0
Verlag: Springer International Publishing
Format: PDF
Kopierschutz: 1 - PDF Watermark



This book brings together, in one source, a psychologically framed view of consumer well-being.  Featuring chapters authored by expert scholars in the field, and encompassing both research and theory, it provides a comprehensive framework for understanding this important area. Each chapter contains a review of theories and evidence, as well as future research directions and policy recommendations.  The intended audience for the book includes professionals in a range of areas, including academia, economics, business, media, and government. 

Sonmez Fostering Consumer Well-Being jetzt bestellen!

Zielgruppe


Research


Autoren/Hrsg.


Weitere Infos & Material


Chapter 1 Introduction to the Volume.- Part 1 Demographic & Socioeconomic Issues.- Chapter 2 Older Consumer Wellbeing: A Life Course Perspective.- Chapter 3 Gender and Consumer Wellbeing.- Chapter 4 Socioeconomic Status and Wellbeing.- Chapter 5 Disadvantaged Consumers, Market Access, and Consumer Wellbeing.- Part 2 Developmental & Environmental Issues.- Chapter 6 Young Consumers, Media, Marketing Communications, and Consumer Wellbeing.- Chapter 7 Culture, Values, and Consumer Wellbeing.- Chapter 8 Natural Environment, Sustainability, and Consumer Wellbeing.- Chapter 9 Built Environment, Housing, and Consumer Wellbeing: The Case of Older Consumers.- Chapter 10 Technology and Consumer Wellbeing.- Part 3 Social & Behavioral Issues.- Chapter 11 The Self, Consumption, and Consumer Wellbeing.- Chapter 12 Belongingness and Consumer Wellbeing.- Chapter 13 Social Comparison, Social Media, and Consumer Wellbeing.- Chapter 14 Consumption Attitudes and Behaviors and Consumer Wellbeing.- Chapter 15 Consumer Activism, Prosocial Behavior, and Consumer Wellbeing.- Part 4 Cognitive & Affective Issues.- Chapter 16 Consumption-Related Affect and Consumer Wellbeing.- Chapter 17 Impulsive and Compulsive Shopping, Self-Regulation, and Consumer Wellbeing.- Chapter 18 Hedonic Shopping, Retail Therapy, Affect Regulation, and Consumer Wellbeing.- Chapter 19 Consumer Wellbeing in Judgment and Decision Making.


Fatih Sonmez is an Assistant Professor of Marketing. He holds a BSc in Economics and MSc and PhD degrees in Marketing. His work has mainly focused on consumer behavior and well-being. He is currently a visiting postdoctoral researcher at the Positive Psychology Center at the University of Pennsylvania. His goal is to develop a positive psychological perspective on consumer well-being.



Ihre Fragen, Wünsche oder Anmerkungen
Vorname*
Nachname*
Ihre E-Mail-Adresse*
Kundennr.
Ihre Nachricht*
Lediglich mit * gekennzeichnete Felder sind Pflichtfelder.
Wenn Sie die im Kontaktformular eingegebenen Daten durch Klick auf den nachfolgenden Button übersenden, erklären Sie sich damit einverstanden, dass wir Ihr Angaben für die Beantwortung Ihrer Anfrage verwenden. Selbstverständlich werden Ihre Daten vertraulich behandelt und nicht an Dritte weitergegeben. Sie können der Verwendung Ihrer Daten jederzeit widersprechen. Das Datenhandling bei Sack Fachmedien erklären wir Ihnen in unserer Datenschutzerklärung.