E-Book, Englisch, 217 Seiten
Siegfried Business Ethics, Sustainability and CSR Volume 1
1. Auflage 2015
ISBN: 978-3-96091-366-5
Verlag: Akademische Verlagsgemeinschaft München
Format: PDF
Kopierschutz: 1 - PDF Watermark
AIDA, BASF, REWE, Nestlé, Lufthansa, TUI, Jack Wolfskin, Hapag-Lloyd, KIK
E-Book, Englisch, 217 Seiten
ISBN: 978-3-96091-366-5
Verlag: Akademische Verlagsgemeinschaft München
Format: PDF
Kopierschutz: 1 - PDF Watermark
These Case Studies were written from students at the EBC-university of applied sciences Düsseldorf. The students from 4th semester of the study 'Tourism & Eventmanagement' have visited the lecture 'Business Ethics & Corporate Social Responsibility'.In this book Case studies from 9 different companies will be presented. The development of their enterprises, the position in the market and the strategies (Business Ethics, Corporate Social Responsibility, Sustainability).