Buch, Englisch, 257 Seiten, HC runder Rücken kaschiert, Format (B × H): 145 mm x 222 mm, Gewicht: 479 g
Redirecting U.S. Foreign Policy
Buch, Englisch, 257 Seiten, HC runder Rücken kaschiert, Format (B × H): 145 mm x 222 mm, Gewicht: 479 g
Reihe: Palgrave Macmillan Series in Global Public Diplomacy
ISBN: 978-0-230-61743-8
Verlag: Palgrave Macmillan US
Proponents of American public diplomacy sometimes find it difficult to be taken seriously. Everyone says nice things about relying less on military force and more on soft power. But it has been hard to break away from the longtime conventional wisdom that America owes its place in the world primarily to its muscle. Today, however, policy makers are recognizing that merely being a "superpower" - whatever that means now - does not ensure security or prosperity in a globalized society. Toward a New Public Diplomacy explains public diplomacy and makes the case for why it will be the crucial element in the much-needed reinvention of American foreign policy.
Zielgruppe
Research
Autoren/Hrsg.
Weitere Infos & Material
PART I: AMERICAN PUBLIC DIPLOMACY TODAY The Case for Soft Power; W.A.Rugh How We Got Here; N.J.Cull Lessons of Alhurra Television; S.Powers & A.El Gody PART II: FROM THE OUTSIDE: APPRAISING AMERICAN PUBLIC DIPLOMACY The View from Russia; V.Orlova The View from China; G.Shen The View from Egypt; H.Amin PART III: WHERE WE GO FROM HERE Public Diplomacy 2.0; A.Arsenault Privatized Public Diplomacy; K.Fitzpatrick A Cultural Public Diplomacy Strategy; N.Rosendorf Public Diplomacy in an Age of Faith; J.A.Marshall & T.F.Farr The U.S. Military and Public Diplomacy; A.Williams The Task for Policymakers; P.Seib
