Schrader / Martens | The Great Redesign | Buch | 978-3-948580-84-1 | sack.de

Buch, Englisch, Band 04, 236 Seiten, Paperback, Format (B × H): 170 mm x 220 mm, Gewicht: 419 g

Reihe: Edition NFO

Schrader / Martens

The Great Redesign

Frameworks for the Future

Buch, Englisch, Band 04, 236 Seiten, Paperback, Format (B × H): 170 mm x 220 mm, Gewicht: 419 g

Reihe: Edition NFO

ISBN: 978-3-948580-84-1
Verlag: Next Factory Ottensen


We live in a world that’s constantly redesigned. Today’s redesign is tomorrow’s vintage look. But times of crisis rapidly change the picture. Suddenly, the whole world is in dire need of a proper redesign. From capitalism to communication, from work to supply chains, from cities to office space – it’s hard to find an area of our lives that’s not due for an overhaul. This is a challenge, but also a huge opportunity: to design a better world.

Edited by Matthias Schrader and Volker Martens. With contributions by Payal Arora, Axel Averdung, Kristina Bonitz, Azeem Azhar, Genevieve Bell, Amy McLennan, Benedict Evans, Daisy Ginsberg, Rafael Kaufmann, Sohail Inayatullah, David Mattin, Miriam Meckel, Léa Steinacker, Thomas Müller, Ramez Naam, Tijen Onaran, Pamela Pavliscak, Ben Sauer, Laëtitia Vitaud, Albert Wenger.
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Weitere Infos & Material


Vitaud, Laëtitia
Writer and Speaker, Editor-in-Chief of the HR media of "Welcome to the Jungle".

Inayatullah, Sohail
Futurology Researcher and Visiting Professor at the Graduate Institute of Futures Studies at Tamkang University in Taipei, Taiwan.

Recke, Martin
Corporate Editor at SinnerSchrader. His book "Parallelwelten" (in English) was published in 2019.

Steinacker, Léa
Chief Strategy Officer and member of the founding team of ada.

Onaran, Tijen
Founder & CEO of Global Digital Women.

Ginsberg, Daisy
Designer and Artist.

McLennan, Amy
Human Scientist, Complexity Researcher, Education Designer, Research Fellow at the 3A Institute, Research Affiliate at the University of Oxford.

Bell, Genevieve
Cultural Anthropologist, Technologist and Futurist, Director of the 3A Institute and Distinguished Professor at the Australian National University, Vice President and Senior Fellow at Intel.

Müller, Thomas
Designer, General Manager, Fjord.

Wenger, Albert
Venture Capitalist, Managing Partner at Union Square Ventures, New York

Sauer, Ben
Product and Design Leader.

Azhar, Azeem
Entrepreneur, Investor, and the creator of Exponential View, a newsletter on the future.

Martens, Volker
Volker is a tech enthusiast and an avid networker across the digital business industry in Germany. He is co-founder and CEO of FAKTOR 3 along with Sabine Richter and Stefan Schraps. Since the three partners founded F3 in 1995, the agency is busy bringing the digital idea forward and shaping the digital communication transformation of companies across various industries today. F3’s headway towards digitalization also includes its approach of Content Relations , a virtuous cycle of storytelling and content distribution backed by genuine, sustainable relations. Today, FAKTOR 3 is one of Germanys top 10 communications agencies and Agency of the Year 2017 as awarded by The Holmes Report. The agency employs more than 200 communication consultants, industry experts and content creatives. Current clients include Samsung, Adobe, Microsoft, Twitter, eBay, DPD, Porsche, Hyundai, Logitech, Velux, STIHL and many more.

Arora, Payal
Anthropologist, Professor and Chair in Technology, Values, and Global Media Cultures at Erasmus University Rotterdam, Author and Consultant.

Averdung, Axel
Managing Director Strategy & Data at SinnerSchrader.

Bonitz, Kristina
Managing Director Strategy & Innovation at SinnerSchrader.

Naam, Ramez
Investor, Clean Energy Advocate, Author.

Schrader, Matthias
Matthias Schrader is one of Europe’s digital pioneers. He founded digital marketing and advertising agency SinnerSchrader in the mid-90s and began to develop e-commerce solutions for startups like Intershop, Ricardo and buecher.de, enabling them to go public earlier than expected. In 1999, SinnerSchrader issued a public offering of its own and was one of only a handful of fledgling companies that survived the so-called “new economy” and actually emerged strengthened by the experience. In 2006, Schrader founded the NEXT Conference which has become the leading symposium for digital transformation in Europe. In 2017, the worldwide management and technology consultancy Accenture took a controlling interest in SinnerSchrader for a nine-figure sum. Since 2018, Matthias Schrader is leading Accenture Interactive in Germany, Austria and Switzerland.

Evans, Benedict
Independent Analyst, Venture Partner at Entrepreneur First and Mosaic Ventures.

Mattin, David
Trend researcher, columnist for BA Business Life and contributing editor of the Los Angeles Review of Books.

Kaufmann Nedal, Rafael
Entrepreneur, CTO, Product Manager, Consultant and occasional Technical Lead. Product Operations Manager at Google.

Meckel, Miriam
Founding Publisher of ada, Germany’s platform for life in the digital era and the economy of the future and Professor for Media and Communication Management.

Pavliscak, Pamela
Founder of the design research company Change Sciences and author of "Designing for Happiness: The User and Business Benefits of Positive Design".


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