Schallmo / Williams Digital Transformation Now!

Guiding the Successful Digitalization of Your Business Model
1. Auflage 2018
ISBN: 978-3-319-72844-5
Verlag: Springer International Publishing
Format: PDF
Kopierschutz: 1 - PDF Watermark

E-Book, Englisch, 80 Seiten, eBook

Reihe: SpringerBriefs in Business

Is digitalization a value-added approach? Global leaders believe so, and this book reveals how to digitally transform your business model and compete in today's economy. It presents a roadmap consisting of five phases; Digital Reality, Digital Ambition, Digital Potential, Digital Fit, and Digital Implementation, each with step-by-step instructions as well as innovative activities and tools. This is a timely book offering professionals a concise, tried-and-trusted guide to the digital transformation of business models.


Daniel R. A. Schallmo is an economist, management consultant, lecturer, and author. He is a professor at the Ulm University of Applied Sciences (Germany) and is Director of the private institute for Business Model Innovation. His research focuses on the digital transformation of business models and the development, and application of methods to innovate business models, mainly in business-to-business markets.
Christopher A. Williams is a learning scientist, consultant, author, and former professional basketball player. He is currently completing his Ph.D. in the field of learning sciences at Ulm University of Applied Sciences (Germany). He holds a B.A. in Communication, a MBA in General Management and a M.A. in Learning, Technology and Education from the University of Nottingham. His research focuses on learning and instruction, human resources management, and corporate communication.

Zielgruppe

Professional/practitioner

Autoren/Hrsg.

Schallmo, Daniel R. A.

Williams, Christopher A.

Inhaltsverzeichnis

1;Preface;7
2;Acknowledgement;8
3;Contents;9
4;Information About the Authors;11
5;Chapter 1: Introduction;13
5.1;References;14
6;Chapter 2: History of Digital Transformation;15
6.1;2.1 What Is Digital?;15
6.2;2.2 Brief Historical Look at Digital Transformation;16
6.3;2.3 Digitization vs Digitalization;16
6.4;2.4 What Is Digitization?;17
6.5;2.5 What Is Digitalization?;18
6.6;2.6 Business Process Reengineering vs. Digital Transformation;18
6.7;2.7 What Does the Future Hold for Digital Transformation?;19
6.8;References;19
7;Chapter 3: Digital Transformation of Business Models;21
7.1;3.1 Digital Transformation;21
7.2;3.2 Business Model;23
7.3;3.3 Digital Transformation of Business Models;24
7.4;References;25
8;Chapter 4: Selected Examples Demonstrating the Digital Transformation of Business Models;26
8.1;4.1 Hagleitner senseManagement;29
8.2;4.2 ThyssenKrupp Elevator MAX;33
8.3;4.3 Dynasens in Outpatient Care;37
8.4;4.4 Wurzer Umwelt Limited;41
8.5;References;45
9;Chapter 5: Existing Approaches;46
9.1;5.1 Esser´s Approach;46
9.2;5.2 PricewaterhouseCoopers´ Approach;47
9.3;5.3 Bouée and Schaible´s Approach;49
9.4;References;49
10;Chapter 6: Roadmap for the Digital Transformation of Business Models;51
10.1;6.1 Overview of Roadmap for Digital Transformation of Business Models;51
10.2;6.2 Digital Reality: Current Status Evaluation;55
10.2.1;6.2.1 Objectives and Questions;55
10.2.2;6.2.2 Activities and Tools;55
10.3;6.3 Digital Ambition: Setting Objectives;61
10.3.1;6.3.1 Objectives and Questions;61
10.3.2;6.3.2 Activities and Tools;62
10.4;6.4 Digital Potential: Establishing Options;63
10.4.1;6.4.1 Objectives and Questions;63
10.4.2;6.4.2 Activities and Tools;63
10.5;6.5 Digital Fit: Suitability Evaluation;66
10.5.1;6.5.1 Objectives and Questions;66
10.5.2;6.5.2 Activities and Tools;67
10.6;6.6 Digital Implementation: Enabling the Realization;71
10.6.1;6.6.1 Objectives and Questions;71
10.6.2;6.6.2 Activities and Tools;72
10.7;6.7 Intelligent Business Model as an Ideal Condition;75
10.8;6.8 Procedure Model Summary;76
10.9;References;77
11;Chapter 7: Summary;79

Introduction,- History of Digital Transformation.- Digital Transformation of Business Models.- Selected Examples Demonstrating the Digital Transformation of Business Models.- Existing Approaches.- Roadmap for the Digital Transformation of Business Models.- Summary.

Über Autor(innen)

Daniel R. A. Schallmo is an economist, management consultant, lecturer, and author. He is a professor at the Ulm University of Applied Sciences (Germany) and is Director of the private institute for Business Model Innovation. His research focuses on the digital transformation of business models and the development, and application of methods to innovate business models, mainly in business-to-business markets.Christopher A. Williams is a learning scientist, consultant, author, and former professional basketball player. He is currently completing his Ph.D. in the field of learning sciences at Ulm University of Applied Sciences (Germany). He holds a B.A. in Communication, a MBA in General Management and a M.A. in Learning, Technology and Education from the University of Nottingham. His research focuses on learning and instruction, human resources management, and corporate communication.