Sapsford Survey Research

2. Auflage 2011
ISBN: 978-1-4462-0408-5
Verlag: SAGE Publications
Format: PDF
Kopierschutz: 1 - PDF Watermark

E-Book, Englisch, 296 Seiten, Format (B × H): 170 mm x 242 mm

This much-anticipated Second Edition presents an informative and accessible account of survey research. It guides the reader through the main theoretical and practical aspects of the subject and illustrates the application of survey methods through examples. Thoroughly revised and updated, it presents:

- Concise and analytic coverage of multivariate analysis techniques

- A new chapter giving theoretical and practical advice on the stages involved in constructing scales to measure attitude or personality

- An account of using materials on the internet

- Concise introductions and summaries to all chapters

This book will prove to be equally useful for students conducting small research projects in the social sciences or related professional/applied areas, researchers planning systematic data collection for applied purposes and policy makers who want to understand and analyse the research with whose conclusions they are presented.

Autoren/Hrsg.

Sapsford, Roger

Fachgebiete

• Interdisziplinäres Wissenschaften Wissenschaften: Forschung und Information Forschungsmethodik, Wissenschaftliche Ausstattung
• Interdisziplinäres Wissenschaften Wissenschaften: Allgemeines Wissenschaften: Theorie, Epistemologie, Methodik
• Interdisziplinäres Wissenschaften Wissenschaften: Allgemeines Wissenschaftliches Arbeiten, Studientechnik
• Sozialwissenschaften Pädagogik Berufliche Bildung Wissenschaftliches Arbeiten, Studientechnik

Inhaltsverzeichnis

PART ONE: INTRODUCTION
What Is Survey Research?
What's the Problem?

Developing Ideas
PART TWO: THE SIZE OF THE PROBLEM
The Theory of Sampling
Making Do
Sampling in the Real World
PART THREE: OPINIONS AND FACTS
Measurement
Principles
Putting It into Practice
Complex Concepts
What Does It All Mean?
PART FOUR: EXPLORING DATA
Keeping It Simple
Tabular Analysis
Relationships and Differences
Constructing Scales
PART FIVE: FINISHING UP
Did You Need To Do Your Own Survey?
Reporting the Results

Über Autor(innen)

Sapsford, Roger
Roger Sapsford is Reader in Social Research at the University of Teesside.