Rothaermel | Strategic Management: 2026 Release ISE | Buch | 978-1-264-70448-4 | www2.sack.de

Buch, Englisch, Gewicht: 1077 g

Rothaermel

Strategic Management: 2026 Release ISE


7. Auflage 2026
ISBN: 978-1-264-70448-4
Verlag: Open University Press

Buch, Englisch, Gewicht: 1077 g

ISBN: 978-1-264-70448-4
Verlag: Open University Press


Rothaermel combines conceptual frameworks, empirical research, and practical applications with real-world examples to help students navigate a rapidly evolving and complex landscape. Strategic Management stands at the forefront of AI integration and strategy education, highlighting cutting-edge advancements and innovative methods that empower students to understand and apply AI’s transformative impact on industries. This resource equips students with the essential foundation to grasp how companies achieve and maintain competitive advantage while honing the skills needed to become effective leaders capable of making strategic, well-informed decisions. As the sole author, Rothaermel ensures seamless alignment between concepts, cases, and teaching notes for an unparalleled learning experience.

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Autoren/Hrsg.


Weitere Infos & Material


PART ONE: ANALYSIS1. What Is Strategy?2. Strategic Leadership: Managing the Strategy Process3. External Analysis: Industry Structure, Competitive Forces, and Strategic Groups4. Internal Analysis: Resources, Capabilities, and Core Competencies5. Shared Value and Competitive AdvantagePART TWO: FORMULATION6. Business Strategy: Differentiation, Cost Leadership, and Blue Oceans7. Business Strategy: Innovation, Entrepreneurship, and Platforms8. Corporate Strategy: Vertical Integration and Diversification9. Corporate Strategy: Strategic Alliances, Mergers and Acquisitions10. Global Strategy: Competing Around the WorldPART THREE: IMPLEMENTATION11. Organizational Design: Structure, Culture, and Control12. Corporate Governance, Business Ethics, and Business ModelsPART FOUR: MINICASESHOW TO CONDUCT A CASE ANALYSIS


Rothaermel, Frank
Frank T. Rothaermel (Ph.D., University of Washington) is a professor of Strategic Management and in the Scheller College of Business at the Georgia Institute of Technology. BusinessWeek names Frank one of Georgia Tech's Prominent Faculty in their national survey of business schools. The Kauffman Foundation Views Frank as one of the world's 75 thought leaders in entrepreneurship and innovation. Frank is an Alfred P. Sloan Industry Studies Fellow, and also holds a National Science Foundation (NSF) CAREER award, which "is a Foundation-wide activity that offers the National Science Foundation's most prestigious awards in support of.those teacher-scholars who most effectively integrate research and education.(NSF CAREER Award description). Frank has a wide range of teaching experience, including at the Georgia Institute of Technology, Georgetown University, Politenico di Milano, St. Gallen University (Switzerland), and the University of Washington. He received numerous teaching awards for excellence in the classroom. Frank's research interests lie in the areas of strategy, innovation, and entrepreneurship. To inform his research he has conducted extensive field work and executive training with leader corporations like Amgen, Daimler, Eli Lilly, GE Energy, GE Healthcare, Hyundai Heavy Industries (South Korea), Kimberly-Clark, Microsoft, McKesson, NCR, amount others. Frank regularly translates his research findings for wider audiences in articles in Forbes, MIT Sloan Management Review, Wall Street Journal, and elsewhere.



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