The History of the Vespa

An Italian Miracle
1. Auflage 2020
ISBN: 978-0-367-66225-7
Verlag: Routledge

Buch, Englisch, 146 Seiten, Format (B × H): 152 mm x 229 mm, Gewicht: 226 g

Reihe: Routledge Studies in Cultural History

Despite the symbolic capital and the global commercial success of the Vespa scooter, there is no academic book dealing with its history, only literature produced by the company itself or by scooter enthusiasts. The origins of the Vespa are shrouded in mist, entrusted more to myth than to historical truth. Based on lengthy research carried out in Piaggio’s historical archives and on an interdisciplinary approach, this volume aims to fill this gap. It shows how the Vespa took techniques from the most advanced aeronautical industries in the world, adapting and hybridizing them in an original way, and how the company disseminated its models in the transnational social space.

Zielgruppe

Postgraduate and Undergraduate

Autoren/Hrsg.

Rapini, Andrea

Fachgebiete

• Geisteswissenschaften Geschichtswissenschaft Geschichtliche Themen Mentalitäts- und Sozialgeschichte
• Geisteswissenschaften Geschichtswissenschaft Weltgeschichte & Geschichte einzelner Länder und Gebietsräume Weltgeschichte
• Geisteswissenschaften Geschichtswissenschaft Weltgeschichte & Geschichte einzelner Länder und Gebietsräume Europäische Geschichte

Inhaltsverzeichnis

Introduction 1. On the Wings of the Empire 2. The Genesis of the Vespa 3. Reconstruction 4. Workers 5. The Spectacle of the Vespa 6. Global Vespa. Conclusion

Über Autor(innen)

Andrea Rapini is Assistant Professor at the University of Modena and Reggio Emilia.