Orsato Sustainability Strategies
2009
ISBN: 978-0-230-23685-1
Verlag: Palgrave Macmillan UK
Format: PDF
Kopierschutz: 1 - PDF Watermark
When Does it Pay to be Green?
E-Book, Englisch, 243 Seiten, eBook
Reihe: INSEAD Business Press
ISBN: 978-0-230-23685-1
Verlag: Palgrave Macmillan UK
Format: PDF
Kopierschutz: 1 - PDF Watermark
By analysing the rationales for sustainability strategies, this book addresses a timely question for managers, academics and MBAs: 'when does it pay to be green?' Based on solid theoretical foundations and empirical research, it clarifies the elements involved in the formation and evaluation of sustainability strategies in firms.
Zielgruppe
Research
Autoren/Hrsg.
Weitere Infos & Material
PREFACE ACKNOWLEDGEMENTS PART I - FUNDAMENTALS 1 - WHEN DOES IT PAY TO BE GREEN? 2 - WHAT ARE SUSTAINABILITY STRATEGIES? PART II - COMPETITIVE ENVIRONMENTALISM 3 - ECO-EFFICIENCY 4 - BEYOND COMPLIANCE LEADERSHIP 5 - ECO-BRANDING 6 - ENVIRONMENTAL COST LEADERSHIP PART III - BEYOND COMPETITION 7 - SUSTAINABLE VALUE INNOVATION 8 - SUSTAINABILITY STRATEGIES AND BEYOND