Ohmer George Gallup in Hollywood

1. Auflage 2006
ISBN: 978-0-231-51128-5
Verlag: De Gruyter
Format: EPUB
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)

E-Book, Englisch, 304 Seiten

Reihe: Film and Culture Series

No detailed description available for "George Gallup in Hollywood".

Autoren/Hrsg.

Ohmer, Susan

Fachgebiete

• Geisteswissenschaften Geschichtswissenschaft Weltgeschichte & Geschichte einzelner Länder und Gebietsräume Geschichte einzelner Länder Amerikanische Geschichte
• Geisteswissenschaften Theater- und Filmwissenschaft | Andere Darstellende Künste Filmwissenschaft, Fernsehen, Radio

Inhaltsverzeichnis

List of Illustrations
Acknowledgments
1. What Do Audiences Want?
2. Guesswork Eliminated
3. The Laws That Determine Interest
4. America Speaks
5. Piggybacking on the Past
6. Singles and Doubles
7. Boy Meets Facts at RKO
8. David O. Selznick Presents: Audience Research and the Independent Producer
9. Gallup Meets Goofy: Audience Research and the Walt Disney Studio
10. Like, Dislike, Like Very Much
Abbreviations Used and Collections Consulted
Notes
Index

Über Autor(innen)

Susan Ohmer is the William T. and Helen Kuhn Carey Assistant Professor of Modern Communication in the Department of Film, Television, and Theater at the University of Notre Dame. She has published articles and essays in Film History, The Journal of Film and Video, and Global Currents: Media and Technology, among other publications.