Buch, Englisch, 288 Seiten, Format (B × H): 156 mm x 234 mm, Gewicht: 445 g
Market-Driven Ethical Consumption
Buch, Englisch, 288 Seiten, Format (B × H): 156 mm x 234 mm, Gewicht: 445 g
ISBN: 978-1-4129-0105-5
Verlag: Sage Publications UK
- Paul Rice, CEO, TransFair USA
'This work - a powerful study of the maelstrom of issues and cross currents in the Fair Trade and Development movements is long overdue. Through case studies, quantative analysis and reasoned arguement, this work makes its case with cogent force'
- Hamish Renton, Product Manager Food You Can Trust, Tesco
'With the fair trade sector growing rapidly, it is vital that the concept is understood properly and the future potential mapped out. Fair Trade provides a comprehensive guide to all aspects of fair trade which make it a "must read" for everyone from casual buyer right through to seasoned producer. Here's your chance to see how you can easily change the world for the better'
- Mel Young, editor-in-chief, New Consumer, Britain's only fair trade magazine, www.newconsumer.org.
Fair Trade is at a crucial moment in its evolution from alternative trading mechanism to mainstream economic model. This timely and thoughtful book looks at the strategic future for Fair Trade.
Each chapter spearheads a key area of Fair Trade thinking and theory and the political, legal and economic context of Fair Trade is given careful scrutiny. Difficult questions are tackled such as `What is the role and value of corporate social responsibility?' and `What is the brand meaning of Fair Trade?'
Throughout, readers are supported by:
- Revealing case studies and useful data analysis;
- Concise histories of different Fair Trade organisations;
- Chapter summaries and conclusions.
Autoren/Hrsg.
Fachgebiete
- Wirtschaftswissenschaften Betriebswirtschaft Bereichsspezifisches Management Außenhandel
- Wirtschaftswissenschaften Betriebswirtschaft Unternehmensorganisation, Corporate Responsibility Unternehmensethik
- Wirtschaftswissenschaften Volkswirtschaftslehre Internationale Wirtschaft Internationaler Handel
- Wirtschaftswissenschaften Volkswirtschaftslehre Volkswirtschaftslehre Allgemein Wirtschaftstheorie, Wirtschaftsphilosophie
- Geisteswissenschaften Philosophie Angewandte Ethik & Soziale Verantwortung Wirtschaftsethik, Unternehmensethik
Weitere Infos & Material
The Rise of Fair Trade
Introduction
Fair Trade
The Story So Far
The Economics of Fair Trade
Supply Chain Ethics
Fair Trade Operations
Fair Trade Industry Structures and Business Strategies
Financing Fair Trade - Whitni Thomas
Fair Trade Certification
The Marketing of Fair Trade
The Impact of Fair Trade
The Fair Trade Market
Measuring Impact
Fair Trade Futures