An Introduction to Writing for Electronic Media

Scriptwriting Essentials Across the Genres
Erscheinungsjahr 2016
ISBN: 978-1-138-13132-3
Verlag: Taylor & Francis

Buch, Englisch, 360 Seiten, Format (B × H): 152 mm x 229 mm, Gewicht: 649 g

"Wonderfully practical.just what every media writer needs." Christopher H. SterlingGeorge Washington University* Learn what it takes to write for commercials, news, documentaries, corporate, educational, animation, games, the internet, and dramatic film & video productions * Outlines the key skills needed for a successful media writing career The demand for quality and knowledgeable multi-platform writing is always in high demand. An Introduction to Writing for Electronic Media presents a survey of the many types of electronic media you can write for, and explains how to do it. Musburger focuses on the skills you need to write for animation versus radio or television news versus corporate training. Sample scripts help you learn by example while modeling your own scripts. Production files illustrate the integral role writers' play in the production process, and individual movie frames allow you compare these to the real scripts. Armed with the skills developed in this book, a media writer can apply for a variety of positions in newsrooms, advertising firms, motion pictures or animation studios, as well as local and national cable operations. Robert B. Musburger, Ph.D., is Professor Emeritus and former Director of the School of Communication, University of Houston, USA. He has worked for 20 years in professional broadcasting, serving as camera operator, director, producer, and writer. Musburger has received numerous awards for his video work and teaching and he continues to work in electronic media with his Seattle, WA,. consulting firm, Musburger Media Services."[An] authoritative and clearly written description of the processes involved in writing for film, radio and television production."Raymond Fielding, Dean EmeritusFlorida State University

Zielgruppe

Students at the two and four-year college/university level studying media writing at an introductory level. High school students studying the same.

Autoren/Hrsg.

Musburger, Robert B

Musburger PhD, Robert B.

Fachgebiete

• Sozialwissenschaften Medien- und Kommunikationswissenschaften Medienwissenschaften Journalismus & Presse

Inhaltsverzeichnis

Preface; Loading the App/Sharpening the pencil; Production for the writer; Spots; News; Documentary; Corporate; Educational; Games; Drama; Animation; Now What; Glossary

Über Autor(innen)

Robert B. Musburger, Ph.D. is Professor Emeritus and former Director of the School of Communication, University of Houston. He has worked for 20 years in professional broadcasting, serving as camera operator, director, producer, and writer and has received numerous awards for his video work and teaching. His published writing includes "Electronic News Gathering: A Guide
to ENG" (Focal), "Single-camera Video Production, Fifth Edition"(Focal), and, with Gorham Kindem, "Introduction to Media Production: From Analog to Digital, Fourth Edition" (Focal).