Miller The Essential MBA

1. Auflage 2011
ISBN: 978-1-4462-5416-5
Verlag: SAGE Publications
Format: PDF
Kopierschutz: 1 - PDF Watermark

E-Book, Englisch, 376 Seiten, Format (B × H): 152 mm x 229 mm

For help preparing for, and support during your MBA course, The Essential MBA brings together a comprehensive overview of the main subjects taught on MBA and business and management programmes in one book. Each chapter is written by a specialized contributor and offers students a helpful introduction to each topic of study, including - Useful sections on research methods and study skills - Further reading recommendations and questions for reflection - A critical perspective of the subject matter; discussions of the underlying assumptions of mainstream theories; and reviews of alternative approaches. Covering many key areas of management, this text is an invaluable guide for MBA students, as well as offering a useful introduction for undergraduate and postgraduate students of business and management and practitioners interested in reflecting how some areas of current thinking relate to their own experience and practice.

Autoren/Hrsg.

Miller, Susan Anderson

Miller, Susan

Fachgebiete

• Wirtschaftswissenschaften Wirtschaftswissenschaften Wirtschaftswissenschaften: Berufe, Ausbildung, Karriereplanung

Inhaltsverzeichnis

Introduction and Overview - Susan Miller
Purpose of The Essential MBA
How to use this book
What is 'a critical approach'?
Critical perspectives in management
Power
Gender and diversity
The nature of managerial knowledge
Management education
Outline of the book
Summary
Further reading
References
Organizational Behaviour - Susan Miller
Introduction
The domain of OB
Work organizations and OB: a condensed history
Critical approaches to OB
Organizations and their environments: national culture and organizational structure
National culture
Organizational structure
Critiquing work on organizational structure
Organizational processes: managing and being managed
Management and leadership
Organizational culture and managing change
Decision making and power
Emotions and humour
Groups and teams in organizations
Group formation and group dynamics
Work groups and organizational performance: Japanization, knowledge management and learning
The individual in the organization
Motivation at work
Perception
Personality
Summary
Questions for reflection
Further reading
References
Human Resource Management - Peter Hamilton
The importance of human resource management
What is HRM?
The development of HRM in the UK
Personnel management and HRM
HRM and organizational performance
The best-practice approach
The best-fit approach
The employment relationship
Perspectives on the employment relationship
Understanding the employment relationship
Critical perspectives on HRM
Summary
Questions for reflection
Further reading
References
Marketing - Dr. Dianne Dean
Marketing concept
Marketing philosophy
Customer needs
Marketing as exchange
Exchange and the consumer
Segmentation, targeting and positioning
Positioning
The marketing mix
Product
Price
Promotion
Place
Relationship marketing
Summary
Questions for reflection
Further reading
References
Accounting and Finance - Tony Boczko
Financial accounting
Measurement of wealth 109Evaluation of performance
Management accounting
Product costing
Cost-volume-profit-analysis and break-even analysis
Financial planning and control
Financial management
Time-based valuation - present value theory
Gearing (or leverage) management
Risk assessment
Management of working capital
Summary
Questions for reflection
Further reading
Notes
References
Economics - Professor Tony Cockerill
The scope and purpose of the chapter
The individual
Scarcity and choice
Rationality
Utility: the individual as consumer
Utility: the individual as supplier
Demand
The organization
Revenue
The production function
Costs
Pareto efficiency
Markets and strategies
The profit-maximizing firm
Perfect competition
Monopoly
Oligopoly
Game theory
Networks
Missing markets
The organization's external environment
Economic growth
Macroeconomic policies
Summary
Questions for reflection
Further reading
Notes
References
Operations Management - Dr. Christos-Dimitris Tsinopoulos & Dr. Emmanuel Adamides
The importance of managing operations
What is operations management?
A historical development of operations management
Difference between products and services
Intangibility of services
Customer involvement
Timing of production and consumption
The development of operations strategy
Operations strategy perspectives
Performance objectives
Quality
Flexibility
Speed
Cost
Product and service development
Idea generation
Initial screening
Development
Product testing and further development
Ramp up to full production and product launch
New product development process criticisms 200Process design 201Types of processes
Process layout and flow
Planning and control
Capacity management
Example of queuing models
Inventory management
Determination