Maurer Relationships between Foreign Subsidiaries

Competition and Cooperation in Multinational Plant Engineering Companies
2011
ISBN: 978-3-8349-7040-4
Verlag: Betriebswirtschaftlicher Verlag Gabler
Format: PDF
Kopierschutz: 1 - PDF Watermark

E-Book, Englisch, 355 Seiten, eBook

Reihe: mir-Edition

Julia Maurer offers the first comprehensive conceptual and empirical approach to the relationships between foreign subsidiaries. She develops a novel framework for the analysis of intersubsidiary relationships and applies it to the large-scale plant engineering industry. The empirical study confirms that an MNC`s strategic orientation has a considerable impact on its intersubsidiary relationships.

Dr. Julia Maurer completed her doctorate at ESCP Europe Wirtschaftshochschule Berlin, Chair of International Management and Strategic Management . She works for a global management consulting firm.

Zielgruppe

Research

Autoren/Hrsg.

Maurer, Julia

Inhaltsverzeichnis

Classification Scheme for Intersubsidiary Relationships; Competition, Cooperation, Coopetition and Independence between Foreign Subsidiaries; Project Marketing in Plant Engineering Companies; Influencing Factors for Intersubsidiary Relationships; Link between Strategic Orientation and Intersubsidiary Relationships; Empirical Study in Four Large-Scale Plant Engineering Companies

Über Autor(innen)

Dr. Julia Maurer completed her doctorate at ESCP Europe Wirtschaftshochschule Berlin, Chair of International Management and Strategic Management . She works for a global management consulting firm.