46 Concepts for Masterful Management
E-Book, Deutsch, Englisch, 200 Seiten
ISBN: 978-3-593-41718-9
Verlag: Campus
Format: PDF
Kopierschutz: 1 - PDF Watermark
Fredmund Malik points out the psychological, management, and economic errors managers tend to make, and explains how these errors can be avoided; for clear language is a key to right and good management.
"Fredmund Malik is the leading expert in the field of management in Europe. He is the most important voice - in theory and practice of management."
Peter Drucker
"Malik demonstrates how, in extreme cases, the wrong use of fashionable terms can even lead to entrepreneurial disaster."
Wirtschaft & Markt
"Malik is listened to because management knowledge has never been more important. (…) Malik incessantly cautions against the money-mindedness at those corporations where ›stock speculators, boasters, bluffers, and sometimes even criminals‹ call the shots."
Süddeutsche Zeitung