Maas / Ester Silicon Valley, Planet Startup

Disruptive Innovation, Passionate Entrepreneurship and Hightech Startups
1. Auflage 2016
ISBN: 978-90-485-3283-4
Verlag: De Gruyter
Format: PDF
Kopierschutz: Wasserzeichen (»Systemvoraussetzungen)

E-Book, Englisch, 256 Seiten

Peter Ester is professor of human capital and Arne Maas is professor of marketingat theRotterdam Business School ofRotterdam University inthe Netherlands.

Autoren/Hrsg.

Maas, Arne

Ester, Peter

Fachgebiete

• Mathematik | Informatik EDV | Informatik EDV & Informatik Allgemein
• Wirtschaftswissenschaften Wirtschaftswissenschaften Wirtschaftswissenschaften: Allgemeines

Inhaltsverzeichnis

Foreword byAcknowledgementsBusiness Focus of Participating Startup Founders and CEOs1. Introduction: The Silicon Valley Saga- Our fascination with Silicon Valley- Why Dutch startups?- Target groups- The way we worked- Book overview2. The Silicon Valley Innovation & Startup Model- Path dependency of transformational technologies- A little history- Global engine of innovation3. Product: Think Big- The Greater Idea- Coming to Silicon Valley- Push & pull factors- Entrepreneurs on Thinking Big4. Market: Pivot & perseverance - Innovations to market- Key Success Factors- Marketing redefined- Entrepreneurs on pivot & perseverance- Pivoting the startup- Launch and sales5. Team & talent- Startup founding teams: from pals to professionalization- Talent: excelling in hard & soft skills- By way of example: Stanford University as talent pool- Entrepreneurs on team & talentStrong teams will winTalent is gold6. Funding- Angel investors & venture capitalists- Pitching for money- Entrepreneurs on startup fundingRaising moneyInvestment logic and exitThe Pitch7. Culture- The impact of culture - Openness and sharing- Passion and ethos- Risk-taking and failure- Cultural diversity and innovation- Immigrant entrepreneurship- Entrepreneurs on cultureOn risks and failureCultural codesWork attitude, drive, and commitmentImmigrant entrepreneurship8. Universities and R&D labs- Higher education, innovation, and new ventures- Berkeley- Stanford University- San Francisco State University and San Jose State university- Santa Clara University- Concerns- Entrepreneurs on universities and R&D labsHigher education and startupsGoing for excellence9. Government- Demystifying the role of government- New laws, new programs, new roles- Visa- Immigration politics- Entrepreneurs on governmentGovernment intervention: Contrasting paradigmsRedefining the role of Dutch governmentBankruptcyVisa, visa, visa10. Network support system- The art of networking: Trust and social capital- Law firms as business counselors- Startup schools: Incubators & accelerators- Entrepreneurs on network support systemIncubators & lawyersThe need for networking11. The Downside of the Valley- Increasing social inequality- Tech boom gentrification- Entrepreneurs on social inequality and social problems12. Silicon Valley's Secret Sauce: (Ecosystem x Culture)2- The Silicon Valley Innovation puzzle- The European context- Entrepreneurs on lessons to be learned from Silicon Valley- Boosting the European startup spirit13. Go West, Young Man, Go West?Appendix 1 Interviewed Dutch Startup Founders & CEOs Appendix 2 Interviewed Silicon Valley & Dutch StakeholdersAppendix 3 Questionnaire Personal Interviews Dutch Startup Founders & CEOs in Silicon ValleyAppendix 4 Questionnaire group interviews Dutch Startup Founders & CEOs in Silicon Valley

Über Autor(innen)

Peter Ester is professor of human capital and Arne Maas is professor of marketingat theRotterdam Business School ofRotterdam University inthe Netherlands.