Strategic Decision-Making for Managers
Buch, Englisch, 464 Seiten, Format (B × H): 185 mm x 262 mm, Gewicht: 1002 g
ISBN: 978-0-471-65293-9
Verlag: Wiley
Take an active role in managing technology!
From new business models to new types of business, information technology has become a key driver of business and an essential component of corporate strategy. But simply acquiring technology is not enough; organizations must manage IT effectively to gain the competitive advantage.
Henry Lucas's Information Technology: Strategic Decision Making for Managers focuses on the key knowledge and skills you need to take an active role in managing technology and obtain the maximum benefits from investing in IT. Offering streamlined, up-to-date coverage, the text is ideally suited for MBA students or anyone who wants to learn more about how to gain the competitive advantage by successfully managing IT.
Features
* Focuses on managerial issues: This text explores the many real technology issues confronting today's managers, such as what to do with legacy systems, when to outsource, and how to choose a source of processing and services.
* Shows how to evaluate IT investments: Two full chapters cover the value of information technology and how to evaluate IT project proposals using both net present value and real options approaches.
* Balances technical and managerial coverage: This balance helps you understand how diverse companies have developed their IT architectures and environments.
* Explains the various applications of technology: Concrete examples illustrate major IT applications, such as ecommerce, ERP, CRM, decision and intelligent systems, and knowledge management.
Autoren/Hrsg.
Weitere Infos & Material
Chapter 1: Technology Transforms the Organization
Chapter 2: A Dynamic Model of IT Strategy in a Netcentric Economy
Chapter 3: New Business Models
Chapter 4: Organizational Transformation with IT
Chapter 5: Globalization and IT in International Business
Chapter 6: Assessing the Value of Investing in IT: The Productivity Paradox
Chapter 7: Making the IT Investment Decision
Chapter 8: Choosing Technology
Chapter 9: Implementing IT
Chapter 10: Structuring and Managing The IT Function
Chapter 11: Management Control of Information Technology
Chapter 12: The Legacy Environment
Chapter 13: The First Component: Computer Systems
Chapter 14: The Second Component: The Database
Chapter 15: The Third Component: Powerful Networks
Chapter 16: Electronic Commerce: Changing How Business Is Done
Chapter 17: Business Process: Examples from ERP and CRM
Chapter 18: Decision and Intelligent Systems
Chapter 19: Knowledge Management: Benefiting from Core Competencies
Chapter 20: Technology Haves and Have Nots: The Digital Divide in the US and the World
Chapter 21: Ethical Issues and a Look Ahead
