What Is E-Business?

How the Internet Transforms Organizations
1. Auflage 2006
ISBN: 978-1-4051-2558-1
Verlag: Wiley

Buch, Englisch, 264 Seiten, Format (B × H): 173 mm x 246 mm, Gewicht: 476 g

Based on fifteen years’ experience teaching e-Business modules, Feng Li takes the reader through the vast range of topics and issues surrounding e-business. This much-needed new text gives business and technology students the integrated framework they need to interpret conflicting and rapidly changing business phenomena.

- A coherent introduction to e-business.

- Features case studies of the transformation of various industries, including banking, the music industry, e-tailing, the telecoms industry, and e-public services.

- Discusses emerging issues such as privacy, security, identity and presence in the cyber world, Internet marketing, legal, regulatory, social and political issues.

- Supported by online lecturer and student resources, available soon.

Autoren/Hrsg.

Li, Feng

Inhaltsverzeichnis

Preface xiii

Acknowledgements xvii

1 Introduction 1

2 What Is E-Business and Does It Still Matter? 8

Part I The New E-Business Environment 25

3 The ‘ICT Revolution’ and the Information Economy 29

4 The Network Economy: New Rules of the Game 52

5 How the Internet Redefines Organizational Boundaries: A Transaction Cost Analysis 66

Part II Emerging Strategies and Business Models in the Network Economy 79

6 New Strategies for the Network Economy: Web Strategy, Business Unbundling and Virtual Organizations 83

7 Managing Disruptive Strategic Innovations in the New Economy 102

8 Strategic Reorientations in the Network Economy: From Products and Services to Solutions and Experiences 119

9 Emerging E-Business Models in the Network Economy 133

Part III Organizational Innovations through Information and Communications Technologies (ICTs) 147

10 Structural Innovations and Emerging Forms of Organization 151

11 Process Innovations: Beyond Business Process Reengineering 171

12 New Work Organization and New Ways of Working: From Teleworking to Virtual Teams 183

13 Inter-Organizational Innovations through Inter-Organizational Information Systems 197

14 Conclusions and Emerging Issues 212

Appendix I Developing a Launch-Ready E-Business Plan: Putting Theory into Practice (Assignment I) 225

Appendix II Developing an Online E-Business Resource Portal: Who is Who in E-Business (Assignment 2) 228

Appendix III Developing an E-Business Resource Portal and Online Forum: E-Business Wikipedia (Assignment 3) 231

Bibliography 233

Index 241

Über Autor(innen)

Feng Li is Chair of E-Business Development at the University of Newcastle upon Tyne Business School.