E-Book, Englisch, 144 Seiten
The Hyundai Motor Company's Global Strategy
E-Book, Englisch, 144 Seiten
Reihe: Routledge Advances in Korean Studies
ISBN: 978-1-134-12401-5
Verlag: CRC Press
Format: PDF
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)
Tracing the development of HMC as it recovered from the failure of its first venture overseas, in Canada, and tried again in India, the authors explore the similarities and differences between the practices which HMC implemented in India and Korea. They highlight the importance of production systems and employment relations as part of HMC’s growth, and argue that if Korean companies such as HMC are to compete successfully as global automobile producers they will need to increase the proportion of overseas production, establish global supply chains and improve co-ordination between head office and subsidiaries.
Based upon extensive fieldwork in India and Korea, this book is a detailed account of the globalization of the Korean automobile industry and Hyundai Motor Company. Its findings will be of importance to all those who seek to understand the challenges faced by firms that attempt to become global players.
Autoren/Hrsg.
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Weitere Infos & Material
Foreword by Thomas A. Kochan 1. Introduction 2. The Global Auto Industry 3. The Korean Auto Industry Goes Global 4. Hyundai Motors as a Global Auto Company 5. Production Systems and Supplier Relations 6. The Management of Employment Relations 7. Conclusion: Global and Local? Afterword by Harry C. Katz. Endnotes. References