Buch, Englisch, Band 5, 120 Seiten, Format (B × H): 178 mm x 254 mm, Gewicht: 242 g
Reihe: Focus Group Kit
Buch, Englisch, Band 5, 120 Seiten, Format (B × H): 178 mm x 254 mm, Gewicht: 242 g
Reihe: Focus Group Kit
ISBN: 978-0-7619-0820-3
Verlag: Sage Publications, Inc.
Involving Community Members in Focus Groups is a must for those who want to teach others to conduct focus group interviews, particularly non-researchers in communities. Authors Richard A. Krueger and Jean A. King draw upon years of experience working with communities and present practical strategies for working alongside non-researchers. Krueger and King argue that volunteers can often gather and present results more effectively than professionals; However, a critical element is how the volunteers are prepared and the manner in which they work together. This book offers countless tips, advice, and exercises for preparing people to conduct focus groups, whether you are preparing a team to conduct a community study or teaching one person to help in a study.
Autoren/Hrsg.
Fachgebiete
- Sozialwissenschaften Soziologie | Soziale Arbeit Soziologie Allgemein Demographie, Demoskopie
- Wirtschaftswissenschaften Betriebswirtschaft Bereichsspezifisches Management Marketing
- Sozialwissenschaften Soziologie | Soziale Arbeit Soziologie Allgemein Empirische Sozialforschung, Statistik
- Sozialwissenschaften Psychologie Allgemeine Psychologie Sozialpsychologie
Weitere Infos & Material
Background and Grounding
How to Involve Volunteers
Learning Exercises