King Salesforce B2C Solution Architect's Handbook

Design scalable and cohesive business-to-consumer experiences with Salesforce Customer 360
1. Auflage 2021
ISBN: 978-1-80181-130-9
Verlag: De Gruyter
Format: EPUB
Kopierschutz: 0 - No protection

E-Book, Englisch, 458 Seiten

No detailed description available for "Salesforce B2C Solution Architect's Handbook".

Autoren/Hrsg.

King, Mike

Fachgebiete

• Mathematik | Informatik EDV | Informatik Programmierung | Softwareentwicklung Software Engineering
• Mathematik | Informatik EDV | Informatik Business Application Unternehmenssoftware

Inhaltsverzeichnis

Table of Contents - Demystifying Salesforce, Customer 360, and Digital 360
- Supporting Your Customers with Service Cloud
- Direct-to-Consumer Selling with Commerce Cloud B2C
- Engaging Customers with Marketing Cloud
- Salesforce Ecosystem – Building a Complete Solution
- Role of a Solution Architect
- Integration Architecture Options
- Creating a 360° View of the Customer
- Supporting Key Business Scenarios
- Enterprise Integration Strategies
- Exam Preparation Tools and Techniques
- Prerequisite Certifications
- Commerce and Integration
- Certification Scenarios

Über Autor(innen)

King Mike:
Mike King has worked on complex Salesforce customer implementations, including multiple brands and geographies worldwide. Mike is also a certified Salesforce instructor for the B2C Technical Architect certification preparation course. In 2019, Mike participated in the inaugural Salesforce cross-cloud academy. He has since worked with Salesforce on the B2C Solution Architect exam development team and in real-world B2C solution architecture implementations. Mike has also presented numerous times with Salesforce on the topic of B2C solution architecture, including at TrailheaDX and Dreamforce. When not obsessing about Salesforce and software architecture, Mike enjoys hiking, camping, and woodworking.