Redefining Networking

How to Lead with Your Unique Value
1. Auflage 2025
ISBN: 978-1-032-94485-2
Verlag: Taylor & Francis Ltd

Buch, Englisch, 140 Seiten, Format (B × H): 129 mm x 198 mm

When people hear the word “networking,” they often cringe. This book makes that reaction a thing of the past, as readers learn how to experience more effective networking by leading with the unique value that they can provide to others.

Networking has come to imply a transaction, and the available literature on networking focuses on transactional events, cocktail meetups, and going in with the intention of getting out. But what if instead of suiting up and passing out business cards, the focus was on contributing to others, starting with close circles of coworkers, customers, friends, and family? This longer-term versus transactional approach to networking is what makes this book unique, paired with the experience of author Monique Kelley, who’s built a career as a communications consultant for Fortune 50 and other global corporations with no advertising—solely through the network she’s cultivated for over 20 years. Illustrated with stories from her career, alongside perspectives from other professionals who know the power of true networking, this book shows that anyone, including those from underrepresented communities, can tap into this power and create demand for their skills and knowledge by depositing to relationships before withdrawing.

Professionals in all stages of their careers and students who are embarking on their career journeys, no matter their backgrounds or social styles, will learn how to build and foster genuine networks with this unique guide.

Zielgruppe

Postgraduate, Professional Practice & Development, and Undergraduate Advanced

Autoren/Hrsg.

Kelley, Monique

Fachgebiete

• Wirtschaftswissenschaften Wirtschaftswissenschaften Wirtschaftswissenschaften: Berufe, Ausbildung, Karriereplanung
• Wirtschaftswissenschaften Betriebswirtschaft Bereichsspezifisches Management Management: Führung & Motivation
• Wirtschaftswissenschaften Betriebswirtschaft Management Unternehmensführung
• Wirtschaftswissenschaften Betriebswirtschaft Unternehmensorganisation, Corporate Responsibility Unternehmensethik
• Wirtschaftswissenschaften Wirtschaftswissenschaften Wirtschaft: Sachbuch, Ratgeber

Inhaltsverzeichnis

Preface. Chapter 1. How Did You Get That Job? Chapter 2. Networking is Not… Chapter 3. Redefine Networking. Chapter 4. Approach is Everything. Chapter 5. What Makes You Unique? Chapter 6. The Power of Storytelling. Chapter 7.  Two Ears, One Mouth. Chapter 8. Play the Long Game. Chapter 9. Prepare for Challenges. Chapter 10. Pay it Forward. Conclusion. Acknowledgments. About the Author. Index

Über Autor(innen)

Monique Kelley is a professor at Boston University’s College of Communication, independent consultant, and business owner who provides corporate and product marketing communications leadership for Fortune 50 and global biopharmaceutical companies.