Tom E. Jones is Associate Professor of Environmental Studies at Ritsumeikan Asia Pacific University (APU) in Kyushu, Japan. His research interests include Environmental Policy, Nature-Based Tourism and Protected Area Management. Originally from the UK, Jones has experienced life in Japan as an international student from both sides of the lectern, completing his PhD at the University of Tokyo. He then worked as a consultant for municipal governments carrying out visitor surveys in the Japan Alps and joining a visitor monitoring survey of Mount Fuji climbers every summer 2008-2017. Huong T. Bui is Professor and Field Leader of the Tourism and Hospitality Program of the College of Asia Pacific Studies, Ritsumeikan Asia Pacific University (APU) in Kyushu, Japan. She holds a PhD in Tourism Management from Griffith University (Australia). She has received research grants from the Japan Foundation and Japan Society for Promotion of Sciences (JSPS) on the topics of heritage tourism in Southeast Asia, tourism resources management, and disaster risk management for tourism sector in Asia. She published articles in leading journals with topics such as ‘tourism and development’, ‘sustainable tourism’, ‘heritage tourism’ and ‘community resilience’. Prior to her career in academia, she worked in the tourism industry and was a consultant for tourism development projects in Southeast Asia for the World Bank, JICA and SNV. Michal Apollo is Assistant Professor at the Institute of Geography, Pedagogical University of Krakow. Michal’s areas of expertise are tourism management, consumer behaviours as well as environmental and socio-economical issues. Currently he is working on a concept of sustainable use of environmental and human resources. He is also an enthusiastic, traveller, diver, mountaineer, ultra-runner, photographer, and science populariser.