Buch, Englisch, 288 Seiten, Format (B × H): 156 mm x 234 mm, Gewicht: 445 g
Integrating Public Relations Scholarship with Practice
Buch, Englisch, 288 Seiten, Format (B × H): 156 mm x 234 mm, Gewicht: 445 g
Reihe: Routledge Research in Public Relations
ISBN: 978-0-367-68714-4
Verlag: Routledge
This book illustrates how having insights and observations from both leading crisis communication scholars and professionals strengthens crisis management and communication strategies, plans, and coordination. Chapters co-authored by leading scholars and professionals highlight how academic theories and research can inform crisis management and response - and how practitioners can utilize, inform, and strengthen academic theories and research. For each topic area covered, examples and applications are provided that show how integrating public relations scholarship with practice can advance crisis communication effectiveness.
This book represents a unique and timely contribution to the field of crisis management and communication. It will be an important resource for public relations and crisis management and communication scholars, educators, professionals, consultants, and graduate students.
Zielgruppe
Postgraduate and Undergraduate
Autoren/Hrsg.
Fachgebiete
Weitere Infos & Material
PART I
Overview and Context 1
1 Complex and Challenging Crises: A Call for Solutions 3
BRYAN H. REBER, C. RICHARD YARBROUGH, GLEN NOWAK, AND YAN JIN
2 The Evolving Complexity of Crisis Issues: The Role of Crisis History 17
LASHONDA L. EADDY AND SHELLEY SPECTOR
PART II
Most Challenging Organizational Crises 33
3 Corporate Crises: Sticky Crises and Corporations 35
W. T IMOTHY COOMBS, SHERRY J. HOLLADAY, AND RICK WHITE
4 Connected in Crisis: How Nonprofit Organizations Can Respond and Refocus 52
HILARY FUSSELL SISCO AND MARK MCMULLEN
5 Media Relations for Government/Public Affairs Crises: Ethical and Unethical Components of Scandal and Spin 63
DAVID E. CLEMENTSON, JOSEPH WATSON JR., AND MICHAEL GREENWELL
PART III
Most Challenging Public Crises 77
6 A Promising but Difficult Domain: Complex Health-related Crises and Academic-Professional Collaboration 79
GLEN NOWAK AND MICHAEL GREENWELL
7 Disaster and Emergency Crisis Management Communication 92
ROBERT L. HEATH, J. SUZANNE HORSLEY, GREG GUEST, AND CHRIS GLAZIER
PART IV
Crises Amplified by Media and Aggravated by Misinformation 111
8 Managing Misinformation and Conflicting Information: A Framework for Understanding Misinformation and Rumor 113
LUCINDA AUSTIN, TONI G.L.A. VAN DER MEER, YEN-I LEE, AND JIM SPANGLER
9 Technology and Social Media: Challenges and Opportunities for Effective Crisis and Risk Communication 130
DEANNA D. SELLNOW, LUCINDA AUSTIN, AND CIRO DIAS REIS
10 Law and (Lack of) Order in Complex Crises 149
JOSEPH WATSON, JR., JAMES D. FIRTH, AND JONATHAN PETERS
PART V
What Can Crisis Theories Do (Better) for Practice? 163
11 Situational Crisis Communication Theory (SCCT) and Application in Dealing with Complex, Challenging, and Recurring Crises 165
W. T IMOTHY COOMBS, SHERRY J. HOLLADAY, AND KAREN L. WHITE
12 Managing Complexity: Insights from the Contingency Theory of Strategic Conflict Management 181
YAN JIN, AUGUSTINE PANG, GLEN T. CAMERON, SUNGSU KIM, AND LEONARD (LEN) A. PAGANO, JR.
13 Calming Giants in the Earth: The Internalization, Distribution, Explanation, and Action (IDEA) Model as Strategic Communication in Crises with Competing Narratives 198
TIMOTHY L. SELLNOW, DEANNA D. SELLNOW, AND CIRO DIAS REIS
14 The Social-Mediated Crisis Communication (SMCC) Model: Identifying the Next Frontier 214
BROOKE FISHER LIU, YAN JIN, LUCINDA AUSTIN, ERICA KULIGOWSKI, AND CAMILA ESPINA YOUNG
PART VI
Looking Ahead and Trekking Forward Together 231
15 The Future of Collaborative Crisis Research 233
YAN JIN, MATTHEW O’CONNOR, BRYAN H. REBER, AND GLEN NOWAK