Buch, Englisch, 250 Seiten, Format (B × H): 157 mm x 235 mm, Gewicht: 548 g
Buch, Englisch, 250 Seiten, Format (B × H): 157 mm x 235 mm, Gewicht: 548 g
ISBN: 978-0-471-97472-7
Verlag: Wiley
Diese strategische Sicht zeigt, daß Innovation eine Herausforderung ist - mehr, als nur die Kreativität der Mitarbeiter zu fördern! Letzte Erkenntnisse und neue Ideen von Praktikern und Akademikern helfen dem Manager, auch radikale Innovationen in seiner Firma zu planen und zu steuern.
Autoren/Hrsg.
Weitere Infos & Material
Aus dem Inhalt:
Strategic Integration, The Case for Radical Innovation;
Monitoring the Quality of Innovation Processes and Innovation Success;
An Improved Organisational Concept for High Technology Firms;
Challenging the Incumbents: How High Technology Start-Ups Compete Globally;
Managing Strategic Evolution in Fast Paced Technological Environments;
The Sources of Invention and Their Market Consequences;
How Successful Intrapreneurs Pilot Firms through The Turbulent 1990s;
The Reengineering Route to Business Transformation;
Why Are We Doing All This?;
Structure and Innovation.
Creativity, Innovation and Strategy (D. Hussey).
Strategic Innovation (D. Eppink).
Monitoring the Quality of Innovation Processes and Successes (W.Vrakking & A. Cozijnsen).
An Improved Organizational Concept for High-technology Firms (S.Ross).
Why Are We Doing All This?
(J. Chisholm).
How Successful Top Intrapreneurs Pilot Firms Through the Turbulent1990s (R. Lombriser & I. Ansoff).
Challenging the Incumbents: How High-technology Start Ups CompeteGlobally (V. Jolly, et al.).
Managing Strategic Evolution in Fast-paced TechnologicalEnvironments: The Case of Software Development in "Silcone Prairie"(M. Levenhagen, et al.).
The Re-engineering Route to Business Transformation (M.Dale).
The Sources of Invention and Their Market Consequences (B.Mascarenhas & J. Park).
Structure and Innovation (S. Dunphy, et al.).
Addresses of Contributors.
Index.




