Buch, Englisch, 216 Seiten, Format (B × H): 156 mm x 234 mm, Gewicht: 494 g
How Being Design-Led Helps Companies Get the Right Services to Market
Buch, Englisch, 216 Seiten, Format (B × H): 156 mm x 234 mm, Gewicht: 494 g
ISBN: 978-0-7494-8301-2
Verlag: Kogan Page
Autoren/Hrsg.
Fachgebiete
Weitere Infos & Material
- Section - 00: Introduction;
- Section - PART ONE: The challenges;
- Section - 01: The challenge of outside-in;
- Section - 02: The challenge of vision;
- Section - 03: The challenge of fast and slow;
- Section - 04: The challenge of emotion;
- Section - 05: The challenge of distinctiveness;
- Section - 06: The challenge of change;
- Section - PART TWO: The skills;
- Section - 07: Create a compelling vision;
- Section - 08: Design your service beautifully;
- Section - 09: Develop a clear value case;
- Section - 10: Make it ready to build;
- Section - 11: Create the right conditions;
- Section - 12: Run engaging projects;
- Section - 13: Think like a Designer;
- Section - 14: Conclusion;