Dynamic Strategy-Making: A Real-Time Approach for the 21st Century Leader

1. Auflage 2009
ISBN: 978-1-119-11660-8
Verlag: Wiley

Buch, Englisch, 240 Seiten, Format (B × H): 152 mm x 229 mm, Gewicht: 357 g

Autoren/Hrsg.

Greiner, Larry E

Cummings, Thomas G

Inhaltsverzeichnis

Preface vii

The Authors xi

1. Demise of Strategic Planning and Its Dynamic Replacement 1

2. Lessons from Experience 17

3. Lessons from Strategy Knowledge 31

4. Building a Strategic System 43

5. Making a Strategic Assessment 57

6. Crafting a Strategic Statement 67

7. Using Guided Involvement 97

8. Leading, Changing, and Following-Up in Real Time 119

9. Facilitating Real-Time Strategy: A New Role for Consultants 137

10. Real-Time Issues FAQ 153

11. Last Words on Underlying Themes 163

Appendix A: Coast Yellow Pages—A Research Case Study 169

Appendix B: Gamma Bank—A Research Case Study 185

Appendix C: Petrofuels Energy—A Research Case Study 193

Appendix D: Johnson & Johnson Statement of Strategic Direction 211

References 213

Index 221

Über Autor(innen)

Larry E. Greiner Larry E. Greiner is professor of management and organization at the Marshall School of Business at the University of Southern California.
Thomas G. Cummings is professor and chair of the Department of Management and Organization at the University of Southern California.