Grant / Gallate Who Killed Creativity?

...And How Do We Get It Back?
1. Auflage 2012
ISBN: 978-1-118-23255-2
Verlag: John Wiley & Sons
Format: EPUB
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)

E-Book, Englisch, 300 Seiten, E-Book

The essential guide to building a culture of creativity andinnovation throughout an organization
Your help is needed to crack an unsolved crime: creativethinking is critical for future fulfillment and survival, and yetit is now declining at an alarming rate. In this originalmystery-style approach, you will have the opportunity to match yourknowledge against that of the latest brain researchers,psychologists, and sociologists as you are taken on a humorous andoften startling journey to discover why creativity is dying anuntimely death. The '7 Rescue Strategies' then provide proveninnovation solutions, from personal issues through toorganizational imperatives. Authors Andrew and Gaia Grant havetravelled the world for more than 25 years working with more than20,000 international keynote and workshop participants in more than30 countries at all levels.
With a fascinating forensic approach, revealing carefullyresearched facts and anecdotal insights, this is a compellingmodern tale. And there is a final twist that will leave youwondering.... Can we really live happily ever after?

Autoren/Hrsg.

Grant, Andrew

Grant, Gaia

Gallate, Jason

Inhaltsverzeichnis

About the authors xi
Acknowledgements xiii
Introduction xv
PART I: Who killed creativity? 1
1 Investigating the crime scene 3
Is creative thinking that important? 5
Is creative death imminent? The vital statistics 7
Are you creative? 10
2 Who killed creativity, and with what weapons? 13
Stage 1: oppression 17
Murder profile 1: the Control Crew 17
Murder profile 2: the Fear Family 28
Stage 2: restriction 36
Murder profile 3: the Pressure Pack 36
Murder profile 4: the Insulation Clique 47
Stage 3: degeneration 58
Murder profile 5: the Apathy Clan 58
Stage 4: destruction 70
Murder profile 6: the Narrow-minded Mob 70
Murder profile 7: the Pessimism Posse 81
3 Where has creativity died? 89
Locating the crime hotspots - from the boss's office to thecoffee shop 90
Any time, any place 102
4 Why save creativity? 105
Innovation is a necessity, not a luxury 107
Innovate, don't amputate 109
PART II: ... And how can we get it back? 115
5 The forensic lab report 117
Exercising the brain: stretch, but don't snap 119
To what extent can creative thinking be taught? 122
The brain workout 124
Slowing down for the synaptic fire-up 127
Triggering the brain's 'on/off' switch 129
New paths to superior thinking 130
6 How can creativity be saved? 131
Stage 1: liberation 135
Rescue strategy 1: cultivate curiosity 138
Rescue strategy 2: accept ambiguity 147
Stage 2: initiation 151
Rescue strategy 3: unleash your imagination 155
Rescue strategy 4: access all parts of the brain 163
Stage 3: motivation 168
Rescue strategy 5: reconstruct common concepts 172
Stage 4: transformation 177
Rescue strategy 6: explore different paths 180
Rescue strategy 7: embrace optimism 190
7 Where can creativity be revived? 195
Building innovation hothouses - revisiting the boss's office andthe coffee shop 196
Bringing the bedroom to the boardroom 208
8 And they lived happily ever after ... or did they?213
Can the killers be redeemed ... and are the rescuers squeakyclean? 214
The yin and yang of creativity 216
Playing with fire and other disruptive innovations 219
Innovate or die - the commercial and social consequences ofregeneration 221
Change is inevitable, so scale the slopes constructively 223
Why the Mexico rubbish dump dwellers might just save the planet226
9 The rescue plan in action 229
Disarming the killers 230
Coming the full circle: the complete Creative Thinking LifeCycle Model 232
Implementing the seven creative thinking strategies - a casestudy 233
Endnotes 243
Bibliography 261
More ways to get creative 275
Index 277

Über Autor(innen)

ANDREW GRANT and GAIA GRANT are the executive directors of international consultancy Tirian, and have travelled the world for over 25 years to explore creative thinking for positive change. The book includes insights from DR JASON GALLATE, an award-winning neuroscientist and specialist psychologist.