Gladkikh The International Business Environment and National Identity

Erscheinungsjahr 2017
ISBN: 978-1-317-21260-7
Verlag: CRC Press
Format: EPUB
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)

E-Book, Englisch, 192 Seiten

Reihe: Routledge Studies in International Business and the World Economy

Globalisation influences every aspect of post-modern social reality. However, little empirical research has considered how globalisation affects people’s perception of their national attachments. This book explores the nature of national identity in our increasingly globalised society. "Who Are You?" is the question that it addressed in conversations with international business travellers whose exposure to different cultures, languages and values through their business travel and interactions with their foreign colleagues brings a new slant on their vision of the world. How does it influence their understanding of themselves?

The International Business Environment and National Identity is based on interviews with Russian and British business travellers whose views on their national identity and the role of global business in shaping it offer a new insight on our understanding of the impact of global forces on contemporary society. The book discusses the respondents’ practical experiences of their international encounters, their impact on shaping their personal identification and highlights differences and similarities in people’s articulation of their national belonging. The issues of understanding the self and the effects of globalisation on business people’s professional and personal lives are at the core of the book’s investigation.

The International Business Environment and National Identity will appeal to students and researchers of international management and cross cultural management as well as those studying intercultural communication and globalisation.

Autoren/Hrsg.

Gladkikh, Tatiana

Fachgebiete

• Wirtschaftswissenschaften Betriebswirtschaft Management
• Wirtschaftswissenschaften Volkswirtschaftslehre Internationale Wirtschaft
• Wirtschaftswissenschaften Betriebswirtschaft Unternehmenskommunikation

Inhaltsverzeichnis

List of Tables and Figures Foreword Preface Part 1: Introduction Part 2: Identity in the Global World 1. Introduction 2. Identity and National Identity 3. Understanding Globalisation 4. Understanding Transnationalism and Cosmopolitanism 5. National Identity and Psychology Part 3: The International Business Traveller 6. National Identity Construction by English International Business Travellers 7. National Identity Construction by Scottish International Business Travellers 8. National Identity Construction by Russian International Business Travellers Part 4: Identity Claims in a Cross-Cultural Perspective 9. The significance of National Identity from International Business Travellers’ Perspective 10. National Identity and the International Business Environment: The Analysis of Trends and Tendencies towards Change Part 5: Erosion of National Identity? – Searching for Answers

Über Autor(innen)

Dr Tatiana Gladkikh is Programme Leader MSc Business Management and International Business lecturer at The University of Winchester, UK