E-Book, Englisch, 258 Seiten, eBook
Reihe: Markt- und Unternehmensentwicklung Markets and Organisations
Genennig Realizing Digitization-Enabled Innovation
1. Auflage 2019
ISBN: 978-3-658-28719-1
Verlag: Springer
Format: PDF
Kopierschutz: 1 - PDF Watermark
A Service Systems Perspective for Management
E-Book, Englisch, 258 Seiten, eBook
Reihe: Markt- und Unternehmensentwicklung Markets and Organisations
ISBN: 978-3-658-28719-1
Verlag: Springer
Format: PDF
Kopierschutz: 1 - PDF Watermark
Stefan Michael Genennig explores digitization-enabled innovation with a service systems perspective. First, the author contributes to understanding the alterations in service systems brought about by digitization and the role of human agents. Based on this grounding, he develops a method for the integration of digital technologies for service innovation and designs a tool for the development of digitization-enabled value propositions. The findings provide valuable insights for managers aiming to integrate digital technologies for innovation, and add to service science.
Zielgruppe
Research
Autoren/Hrsg.
Weitere Infos & Material
Digitization-enabled innovation: analysis of MDAX-listed companies.- Digital technology integration in service systems: identification of drivers and challenges in SMEs.- Managing digitization-enabled innovation in service systems: development of an integrated method for digital technology management for service innovation and design of a tool for the development of digitization-enabled value propositions.