Adapting Bestsellers

Erscheinungsjahr 2020
ISBN: 978-1-108-73108-9
Verlag: Cambridge University Press

Buch, Englisch, 75 Seiten, Format (B × H): 127 mm x 178 mm, Gewicht: 91 g

Reihe: Elements in Publishing and Book Culture

This Element looks at adaptations of bestselling works of popular fiction to cinema, television, stage, radio, video games and other media platforms. It focuses on 'transmedia storytelling', building its case studies around the genre of modern fantasy: because the elaborate storyworlds produced by writers like J. R. R. Tolkien, J. K. Rowling and George R. R. Martin have readily lent themselves to adaptations across various media platforms. This has also made it possible for media entertainment corporations to invest in them over the long term, enabling the development of franchises through which their storyworlds are presented and marketed in new ways to new audiences.

Autoren/Hrsg.

Gelder, Ken

Fachgebiete

• Geisteswissenschaften Literaturwissenschaft Literaturwissenschaft
• Geisteswissenschaften Literaturwissenschaft Literaturwissenschaft: Nachschlagewerke
• Geisteswissenschaften Literaturwissenschaft Literaturtheorie: Poetik und Literaturästhetik

Inhaltsverzeichnis

1. Introduction: adaptation, franchise and modern fantasy; 2. The afterlife of modern fantasy; 3. Adapting J. R. R. Tolkien; 4. J. K. Rowling and the Potterverse; 5. George R. R. Martin and HBO's Game of Thrones.