Gao Aspiring to be Global

Language and Social Change in a Tourism Village in China
Erscheinungsjahr 2019
ISBN: 978-1-78892-277-7
Verlag: Multilingual Matters
Format: EPUB
Kopierschutz: 6 - ePub Watermark

E-Book, Englisch, Band 13

Reihe: Encounters

This book makes a novel contribution to the sociolinguistics of globalization by examining the dynamics between language and social change in the tourism destination of West Street, Yangshuo, China. The author makes use of multiple sources, including ethnographic interviews, tourist literature, public signage and policy documents, to examine how tourist mobilities are embedded in and interact with historical, geographical, social, cultural, economic and semiotic factors in the creation of a ‘global village’. The transformation of West Street is emblematic of changes in Chinese society under globalization, revealing new subjectivities, tensions and struggles inherent in this ongoing process of social change.

Autoren/Hrsg.

Gao, Shuang

Fachgebiete

• Sozialwissenschaften Soziologie | Soziale Arbeit Spezielle Soziologie Globalisierung, Transformationsprozesse
• Wirtschaftswissenschaften Wirtschaftssektoren & Branchen Dienstleistungssektor & Branchen Tourismuswirtschaft, Gastgewerbe
• Geisteswissenschaften Sprachwissenschaft Soziolinguistik

Inhaltsverzeichnis

Chapter 1. Introduction

Chapter 2. Approaching the ‘Global Village’

Chapter 3. Commodification of Place, Consumption of Identity: Making ‘Global Village’ a Brand

Chapter 4. Tensions of Space: Living on the Margins of the ‘Global Village’

Chapter 5. Global Village as ‘English Corner’: ‘Enjoy Speaking English All the Time’

Chapter 6. Globalization: A Short Reflection

References

Appendix

Über Autor(innen)

Gao, Shuang
Shuang Gao is a Lecturer in Applied Linguistics at the University of Liverpool, UK. She is the author of Aspiring to be Global: Language and Social Change in a Tourism Village in China (Multilingual Matters, 2019).

Shuang Gao works in the Department of English at the University of Liverpool, UK. Her research interests include sociolinguistics, globalization, identity and language ideology.