Buch, Englisch, 132 Seiten, Format (B × H): 210 mm x 297 mm, Gewicht: 364 g
Reihe: Management Extra
Buch, Englisch, 132 Seiten, Format (B × H): 210 mm x 297 mm, Gewicht: 364 g
Reihe: Management Extra
ISBN: 978-0-08-055744-1
Verlag: Routledge
Business Environment looks at the major factors that influence an organisation's strategy. It equips learners with a portfolio of tools including PESTLE, portfolio analysis, capability audits, SWOT and stakeholder analysis to analyse the internal and external environment within which their organisation operates and challenges them to develop their understanding of their organisation's strategic direction.
Autoren/Hrsg.
Weitere Infos & Material
Chapter 1 The organisation in context; Chapter 2 The organisational landscape; Chapter 3 The key players; Chapter 4 The macro environment; Chapter 5 SWOT analysis;