E-Book, Englisch, 304 Seiten
New Agendas in Communication
E-Book, Englisch, 304 Seiten
Reihe: New Agendas in Communication Series
ISBN: 978-1-135-13935-3
Verlag: CRC Press
Format: PDF
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)
This book addresses a wide range of questions from a variety of communication professions. Contributors tackle such issues as how to define a journalist in an era when anyone can disseminate information to a global audience; how to use "advergames," crowdsourcing, and facial recognition technology in advertising responsibly; and how to respond ethically in situations of public crisis communication, among many others. This volume will be critical reading for scholars and professionals in media, communication, and digital arts, as well as philosophy, government, public policy, business, and law.
Autoren/Hrsg.
Fachgebiete
Weitere Infos & Material
1 Freedom of the Press and Journalism Ethics in the Internet Age
Jason M. Shepard
2 The Plight for Journalistic Ethics Amid Technological Innovation and Exterior Forces
Jenn Burleson Mackay
3 Kant on Unsocial Sociability and the Ethics of Social Blogging
Scott R. Stroud and Danee Pye
4 The Case of Media Violence: Who is Responsible for Protecting Children from Harm?
Karyn Riddle
5 Ethics and Advergaming: Concerns of Marketing To Youth
Vincent Cicchirillo
6 Ethics in Crisis Communication: Persistent Challenges and Emerging Issues
Lina Svedin
7 Putting problems into context: An organizational approach to advertising ethics
Erin E Schauster
8 Clarifying, confusing or crooked? How ethically minded consumers interpret green advertising claims
Lucy Atkinson
9 Crowdsourcing and Co-Creation: Ethical and Procedural Implications for Advertising Creativity
W. Glenn Griffin
10 Ethics, Advertising, and Racial Segmentation: An Integrated Social Identity Perspective
Troy Elias
11 DTC Prescription Drug Advertising: Focusing on Ethics
Michael Mackert and Marie Guadagno
12 Ads Are Watching You: Advertising Applications of Facial Recognition Technology and Communication Ethics
Seung-Chul Yoo
13 Ethical Issues in Marketing Communication in Emerging Markets: The Case of Advertising in the Middle East
Sara Kamal