Denning The Leader's Guide to Storytelling

Mastering the Art and Discipline of Business Narrative, Revised and Updated
2. Auflage 2011
ISBN: 978-1-118-00876-8
Verlag: John Wiley & Sons
Format: PDF
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)

E-Book, Englisch, 368 Seiten, E-Book

Reihe: J-B US non-Franchise Leadership

How leaders can use the right story at the right time to inspirechange and action
This revised and updated edition of the best-selling book ALeader's Guide to Storytelling shows how storytelling is one ofthe few ways to handle the most important and difficult challengesof leadership: sparking action, getting people to work together,and leading people into the future. Using myriad illustrativeexamples and filled with how-to techniques, this book clearlyexplains how you can learn to tell the right story at theright time.
* Stephen Denning has won awards from Financial Times, TheInnovation Book Club, and 800-CEO-READ
* The book on leadership storytelling shows how successfulleaders use stories to get their ideas across and spark enduringenthusiasm for change
* Stephen Denning offers a hands-on guide to unleash the power ofthe business narrative.

Autoren/Hrsg.

Denning, Stephen

Über Autor(innen)

STEPHEN DENNING is a leading writer and consultant who consults to organizations in the United States, Europe, Asia, and Australia in the areas of leadership, innovation, business narrative, and management. He is the author of the acclaimed books Squirrel Inc., The Secret Language of Leadership, and The Leader's Guide to Radical Management.