E-Book, Englisch, 768 Seiten, E-Book
Reihe: Handbooks in Communication and Media
ISBN: 978-1-4443-1489-2
Verlag: John Wiley & Sons
Format: PDF
Kopierschutz: Adobe DRM (»Systemvoraussetzungen)
* Includes in-depth analyses of well-known case studies incrisis communication, from terrorist attacks to HurricaneKatrina
* Explores the key emerging areas of new technology and globalcrisis communication
* Provides a starting point for developing crisis communicationas a distinctive field research rather than as a sub-discipline ofpublic relations or corporate communication