Buch, Englisch, 262 Seiten, Format (B × H): 156 mm x 234 mm, Gewicht: 404 g
A Stakeholder Approach
Buch, Englisch, 262 Seiten, Format (B × H): 156 mm x 234 mm, Gewicht: 404 g
Reihe: Routledge Advances in Event Research Series
ISBN: 978-1-138-08227-4
Verlag: Routledge
This book for the first time illustrates the positive and negative impacts of food and wine events from a stakeholder perspective by highlighting several critical aspects such as: (1) advantages and disadvantages of food and wine events; (2) best practice adoption for maximising benefits flowing from event creation; (3) community involvement and knowledge diffusion; (4) effectiveness in promoting local products and creating consumer awareness about products; (5) factors that promote or inhibit the success or achievements of wine and food events. Although the volume primarily focuses on events in Europe, comparisons are made to other regions in the world. Case studies are integrated throughout to illustrate the system of economic and social impacts linked to food and wine events, as well as best practices to achieve effective event management and maximize expected results.
Written by leading academics, this timely and important volume will be valuable reading for all students, researchers and academics interested in Events, Tourism, Hospitality, Gastronomy and Development Studies.
Autoren/Hrsg.
Fachgebiete
Weitere Infos & Material
Part 1: Tourism Industry and ‘Food and Wine’ Businesses Part 2: Local governments and Communities Part 3: Visitors and Tourists