Buch, Englisch, 1532 Seiten, Format (B × H): 154 mm x 230 mm, Gewicht: 2957 g
Buch, Englisch, 1532 Seiten, Format (B × H): 154 mm x 230 mm, Gewicht: 2957 g
Reihe: Sage Benchmarks in Social Rese
ISBN: 978-0-7619-7148-1
Verlag: SAGE PUBN
Questionnaires are one of the principal research tools for discovering people's thoughts, experience, attitudes and orientations to future action. Social scientists and researchers have been using questionnaires systematically for about three quarters of a century, since market research, opinion polling and survey research became a feature in both US and UK society in the 1920s and 30s. This unrivalled collection provides the most complete resource of material about questionnaires. The first volume provides an introduction to the use of questionnaires. It examines the principles of question construction, considers different types of questionnaire, principles of social measurement and the relationship between expressed attitudes, and actual social behaviour. The second volume covers the main types of questionnaire and question construction. Included here is material on question order, question wording and response alternatives. The measurement of attitudes is examined. The third volume focuses on how to handle sensitive questons, problems of validity, the extent to which researchers succeed in measuring what they want to measure, and the relationship between the tools which they use and the underlying theoretical constructs. The fourth volume, on Surveys in the World, brings together the best material on memory and recall, truth-telling issues and how respondents comprehend basic questions. The advent of the computer programmed questionnaire is examined. The collection represents a distillation of the world's best material on questions and questionnaires in social surveys. Martin Bulmer is Professor of Sociology at the University of Surrey and co-director of its Institute of Social Research.
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VOLUME ONE
Editor's Introduction
Questionnaires - An Overview
PART ONE: ORIENTATION
PART ONE: GENERAL
Asking and Answering - David Reisman and Mark Benney
Why Ask? - Jerry R Hobbs and Jane J Robinson
What's in a Question? - Jacob Shamir, Neta Ziskind and Shoshana Blum-Kulka
A Content Analysis of Survey Questions
The Formulation of Questions - Robert L Kahn and Charles F Cannell
Interviews versus Questionnaires - Frank K Gibson and Brett W Hawkings
Comparisons of Interviews with Questionnaires for Measuring Mothers' Attitudes toward Sex and Aggression - Robert R Sears
Effects of Questionnaire Design on the Quality of Survey Data - Maria Elena Sanchez
Asking the Age Question - Robert A Peterson
A Research Note
Checks to Ensure that Questions Work as Intended - William Foddy
SECTION TWO: OPEN AND CLOSED
Who Left It Open? - Stanley L Payne
A Description of the Free-Answer Question and its Demerits
The Controversy Over Detailed Interviews - Paul F Lazarsfeld
An Offer for Negotiation
Strong Arguments and Weak Evidence - Jean M Converse
The Open/Closed Questioning Controversy of the 1940s
The Open and Closed Question - Howard Schuman and Stanley Presser
Two Problems in the Use of the Open Question - Albert A Campbell
Polling, Open Interviewing and the Problem of Interpretation - Angus Campbell
SECTION THREE: OPINIONS AND ATTITUDES
Attitudes versus Actions - Richard T LaPiere
Problems in the Use of the Survey Questions to Measure Public Opinion - Howard Schuman and Jacqueline Scott
The Meaning of Opinion - David Riesman and Nathan Glazer
No Opinion, Don't Know and Maybe No Answer - Leo Bogart
SECTION FOUR: MEASUREMENT
The Measurement of Social Attitudes - L L Thurstone
Vague Quantifiers - Norman M Bradburn and Carrie Miles
Teaching Data Collection in Social Survey Research - George W Brown
How Comparative Is Comparative Research? - Roger Jowell
The In-Depth Testing of Survey Questions - William Foddy
A Critical Appraisal of Methods
Bringing Partiality to Light - G[UM]un R Semin and Christianne J De Poot
Question Wording and Choice as Indicators Of Bias
VOLUME TWO
PART TWO: QUESTION CONSTRUCTION
Experimental Evidence on Question Design - Jean M Converse and Stanley Presser
The Quintamensional Plan of Question Design - George Gallup
Experiments in the Wording of Questions - Hadley Cantril and S S Wilks
Does the Question Form Influence Public Opinion Poll Results? - Albert B Blankenship
Consumer and Opinion Research - Sydney Roslow, Wallace H Wulfech and Philip G Corby
Experimental Studies on the Form of the Question
How Interviewer Effects Operate Through Question Form - Herbert Stember and Herbert Hyman
The Effect of Question Order on Responses - Norman M Bradburn and William M Mason
Effects of Question Order on Survey Responses - Sam G Mcfarland
Question Order and Fair Play - Frederick O Lorenz, John Saltiel and Danny R Hoyt
Evidence of Even-Handedness in Rural Surveys
It Was Party Identification All Along - Anthony Heath and Roy Pierce
Question Order Effects on Reports of Party Identification in Britain
Question-Order Effects on Presidential Popularity - Lee Sigelman
Measuring Levels of Party Identification - Ian McAllister and Martin P Wattenburg
Does Question Order Matter?
Measuring the Third-Person Effect of News - Vincent Price and David Tewksbury
The Impact of Question Order, Contrast and Knowledge
Impact of Question Order on Third-Person Effect - Michel Dupagne, Michael B Salwen and Bryant Paul
Question Order Effects on Subjective Measures of Quality of Life - Fern K Willits and John Saltiel
Part-Whole Question Order Effects - Fern K Willits and Bin Ke
Views of Rurality
Question Wording and Reports of Survey Results - Jon A Krosnick
The Case of Louis Harris and Associates and Aetna Life and Casualty
Question Wording and Public Support for Contra Aid, 1983-1986 - Brad Lockerbie and Stephen A Borrelli
Wanted - Elisabeth No
