Buch, Englisch, 230 Seiten, Mit 1 CD-ROM, Format (B × H): 155 mm x 235 mm
Reihe: Modeling Dynamic Systems
Buch, Englisch, 230 Seiten, Mit 1 CD-ROM, Format (B × H): 155 mm x 235 mm
Reihe: Modeling Dynamic Systems
ISBN: 978-0-387-98838-2
Verlag: Springer
This book enables managers to learn the modeling process while they use it. Various case studies include examples of market dynamics, life -cycle management, new product launches, and customer response. The accompanying CD-ROM contains Powersim Constructor models and demonstration software compatible with Windows and easily accessible to managers of small businesses, management consultants, and management students.
Zielgruppe
Graduate
Autoren/Hrsg.
Fachgebiete
- Wirtschaftswissenschaften Betriebswirtschaft Unternehmensorganisation, Corporate Responsibility Kleine und Mittlere Unternehmen
- Wirtschaftswissenschaften Betriebswirtschaft Management Unternehmensorganisation & Entwicklungsstrategien
- Wirtschaftswissenschaften Betriebswirtschaft Management Unternehmensführung
Weitere Infos & Material
Managing Business Growth and Supporting Entrepreneurial Learning Through Strategic Control * Managing Business Growth in Small Enterpreneurial Firms * Building Dynamic Models * Modeling Business Operating Cycles * Applications of the "Limits to Growth" Archetype * Application of the "Growth and Underinvestment" Archetype * Applications of "Fixes that Fail" and "Shifting the Burden" Archetypes * Applications of "Escalation" and "Accidental Adversaries" Archetype * Supporting Spreadsheets Through Dynamic Models to Draw-Up Budgets in Small Firms