Betz Managing Technological Innovation
3. Auflage 2011
ISBN: 978-0-470-92757-1
Verlag: John Wiley & Sons
Format: EPUB
Kopierschutz: 0 - No protection
Competitive Advantage from Change
E-Book, Englisch, 384 Seiten, E-Book
ISBN: 978-0-470-92757-1
Verlag: John Wiley & Sons
Format: EPUB
Kopierschutz: 0 - No protection
Written by the author who helped crystalize the field of technology management and the management of innovation with the first two editions of Managing Technological Innovation, this Third Edition brings the subject in line with current business strategy. It also presents information in a newer organized format that aligns more closely with how the topics are presented and discussed in the classroom. Also included is a wider discussion of how science and technology interact with the global economy.
Autoren/Hrsg.
Weitere Infos & Material
Preface.
I Technology Competitiveness--Business Base ofInnovation.
1 Technological Innovation.
2 Innovation and Economy.
3 Innovation and National Systems.
4 Innovation Research.
5 Innovation and Corporate R&D.
6 Innovation and Markets.
7 Innovation and Product Development.
8 Innovation and Strategy.
II Technology Strategy--Technical Base ofInnovation.
9 Integrating Technology and Business Strategy.
10 Inventing Technology.
11 Technology Systems.
12 Product Systems.
13 Service Systems.
14 Biotechnology Systems.
15 Ethics and Technology.
III Innovation Handbook.
16 Innovation Practice.
Bibliography.
Index.