Buch, Englisch, 190 Seiten, Format (B × H): 157 mm x 235 mm, Gewicht: 437 g
Buch, Englisch, 190 Seiten, Format (B × H): 157 mm x 235 mm, Gewicht: 437 g
ISBN: 978-1-032-28715-7
Verlag: Routledge
This text integrates business and communication concepts to immerse students in the global communication experiences of business professionals.
The authors argue that the essentials of intercultural communication, such as nonverbal communication, conflict, meeting management, interviewing, and negotiations, are most useful to burgeoning professionals when they are woven into discussions about economic systems, market forces, production processes, finance structures, and human resources priorities. Each chapter begins with an explanation of theories and key terms appropriate for introductory-level students in both business and communication, then supplements that discussion with examples that demonstrate the concepts at work. The cases chosen represent different market systems in both dominant and emerging economies, explaining the cultures of competitive markets with a global perspective rather than focusing on the United States.
This book is ideal as a text for courses in international business or professional intercultural communication, or as a supplement for more general business and communication courses.
Zielgruppe
Postgraduate and Undergraduate Advanced
Autoren/Hrsg.
Fachgebiete
Weitere Infos & Material
1. Fostering Intercultural Understanding for the Global Business Professional Part 1: Interpersonal Contexts 2. Cultural Differences in the Display of Emotion during the Hiring Process 3. Cultural Norms of Turn-Taking in English and Chinese Conversations 4. Cultural Variations in Politeness Strategies Used in Email Communication Part 2: Group and Organizational Contexts 5. Perceptions of Coworker Trustworthiness in Japan and the United States 6. Cultural Dimensions of Organizational Loyalty in Germany and China 7. Leveraging Culture to Confront Sexual Harassment in a Multicultural Organization Part 3: Institutional Contexts 8. Cultural Tourism and Retail Store Aesthetics in Norway and Morocco 9. Cultural Comparison of Currency Demand in Argentina and India 10. Cultural Interpretation of International Financial Reporting Standards in the Anglo-Saxon and Continental Models of Accounting 11. Cultural Influence and Ethical Considerations for the Global Business Professional