Buch, Englisch, 312 Seiten, Format (B × H): 139 mm x 218 mm, Gewicht: 418 g
A Foundation for the Systematic Analysis of Multimodal Documents
Buch, Englisch, 312 Seiten, Format (B × H): 139 mm x 218 mm, Gewicht: 418 g
ISBN: 978-0-230-30234-1
Verlag: Palgrave MacMillan UK
The first systematic, corpus-based and theoretically rigorous approach to the description and analysis of multimodal documents. Drawing on academic research and the experience of designers and production teams, Bateman uses linguistically-based analysis to show how different modes of expression together make up a document with a recognisable genre.
Autoren/Hrsg.
Weitere Infos & Material
Multimodal Documents and Their Components Multimodal Documents and Genre Genre Variation Across Time The Rhetoric of Multimodal Documents Channel Hopping Relating Visual and Textual Elements Building a Corpus of Multimodal Documents Bibliography Index




