Buch, Englisch, 351 Seiten, Trade Paper, Format (B × H): 153 mm x 228 mm, Gewicht: 431 g
Buch, Englisch, 351 Seiten, Trade Paper, Format (B × H): 153 mm x 228 mm, Gewicht: 431 g
ISBN: 978-0-520-07177-3
Verlag: University Of California Press
In his consideration of the language of the fashion magazine--the structural analysis of descriptions of women's clothing by writers about fashion--Barthes gives us a brief history of semiology. At the same time, he identifies economics as the underlying reason for the luxuriant prose of the fashion magazine: "Calculating, industrial society is obliged to form consumers who don't calculate; if clothing's producers and consumers had the same consciousness, clothing would be bought (and produced) only at the very slow rate of its dilapidation."




